65 Brand Marketing jobs in Vietnam

Brand Marketing Manager

70000 An Thanh WhatJobs

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Job Description

full-time
Our client, a dynamic player in the FMCG sector, is seeking an innovative Brand Marketing Manager to drive brand growth and market presence. This role will involve developing and executing comprehensive marketing strategies, managing brand campaigns, and analyzing market trends to identify new opportunities. The ideal candidate possesses a creative mindset, strong analytical skills, and a proven ability to manage projects from conception to completion. This position offers a hybrid work model, allowing for collaboration with the team while providing flexibility.

Key Responsibilities:
  • Develop and implement integrated marketing plans to achieve brand objectives.
  • Manage the brand's advertising, promotion, and digital marketing activities.
  • Conduct market research and competitive analysis to identify consumer insights and market trends.
  • Oversee the creation of marketing collateral and advertising materials.
  • Collaborate with sales teams to ensure effective product launches and promotions.
  • Manage the marketing budget and track campaign performance against key metrics.
  • Build and maintain strong relationships with agencies and external partners.
  • Monitor brand performance and provide regular reports to senior management.
  • Identify opportunities for brand innovation and product development.
  • Ensure brand consistency across all marketing channels.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 5+ years of experience in brand management or marketing within the FMCG industry.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong understanding of consumer behavior and market dynamics.
  • Excellent analytical, project management, and communication skills.
  • Experience with digital marketing channels and analytics tools.
  • Proficiency in Microsoft Office Suite.
  • Ability to work collaboratively in a team environment and manage multiple projects.
  • Creative thinking and problem-solving abilities.
  • Experience with P&L management is a plus.

Join our client to make a significant impact on well-known brands in a stimulating, hybrid work environment.
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Brand Marketing Manager

56000 An Thanh WhatJobs

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Job Description

full-time
We are looking for a creative and strategic Brand Marketing Manager to lead our brand initiatives and drive market presence in a fully remote capacity. As a key member of our marketing team, you will be responsible for developing and executing comprehensive brand strategies that enhance brand equity, engage target audiences, and support sales objectives. Your role will involve crafting compelling brand narratives, overseeing marketing campaigns, and ensuring consistent brand messaging across all channels. This is an excellent opportunity for a seasoned marketing professional seeking a remote-first environment.

Responsibilities:
  • Develop and implement integrated brand marketing strategies to build brand awareness and loyalty.
  • Define brand positioning, messaging, and visual identity across all platforms.
  • Oversee the creation of marketing collateral, content, and campaigns across various channels (digital, social media, PR, events).
  • Conduct market research and analysis to understand consumer behavior, market trends, and competitive landscape.
  • Manage the brand budget and allocate resources effectively to achieve marketing objectives.
  • Collaborate with product development, sales, and creative teams to ensure cohesive brand execution.
  • Monitor and analyze brand performance metrics, adjusting strategies as needed.
  • Lead and mentor junior marketing staff, fostering a collaborative and results-driven environment.
  • Develop and manage relationships with external agencies and vendors.
  • Ensure all marketing activities align with brand guidelines and company values.
  • Stay updated on emerging marketing trends and technologies to identify new opportunities for brand growth.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 6 years of experience in brand management or marketing, with a proven track record of successful brand campaigns.
  • Demonstrated experience in developing and executing comprehensive marketing strategies.
  • Strong understanding of brand development, positioning, and consumer behavior.
  • Expertise in digital marketing, content marketing, social media, and public relations.
  • Excellent analytical and project management skills, with the ability to manage multiple initiatives simultaneously.
  • Creative thinking and a passion for storytelling and brand building.
  • Exceptional written and verbal communication skills.
  • Proficiency in marketing analytics tools and CRM software.
  • Ability to work independently and manage projects effectively in a remote team setting.
  • Experience in the (Industry of the fictional company) sector is a plus.
This is a remote opportunity, offering the flexibility to work from any location. We are seeking a passionate and strategic marketer to elevate our brand.
This advertiser has chosen not to accept applicants from your region.

Brand Marketing Manager

530000 Hoa Sơn WhatJobs

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Job Description

full-time
Our client is seeking a creative and strategic Brand Marketing Manager to lead and execute impactful marketing campaigns. This is a fully remote position, offering the flexibility to drive brand initiatives from anywhere. You will be responsible for developing and implementing comprehensive brand strategies to enhance brand awareness, drive customer engagement, and achieve business objectives. Your core responsibilities will include market research, competitive analysis, campaign planning and execution across various channels (digital, social media, content, PR), and performance tracking and reporting. You will collaborate closely with product development, sales, and creative teams to ensure consistent brand messaging and effective product launches. The ideal candidate possesses a deep understanding of marketing principles, a proven ability to develop and execute successful brand strategies, and excellent analytical skills to measure campaign effectiveness and ROI. Experience with digital marketing tools, social media management, content creation, and marketing automation platforms is essential. Strong project management and communication skills are required to coordinate with cross-functional teams and external agencies in a virtual setting. You should be a data-driven marketer with a passion for storytelling and a keen eye for creative execution. A bachelor's degree in Marketing, Business Administration, or a related field, along with 5+ years of experience in brand management or marketing, is required. Join a growing company that offers a dynamic remote work environment and opportunities to shape the future of consumer brands.
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Brand Marketing Manager

38000 Thai Binh , Thai Binh WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking an innovative and strategic Brand Marketing Manager to drive brand growth and market presence in Thai Binh, Thai Binh, VN . This hybrid role requires a blend of on-site collaboration and remote work flexibility. You will be responsible for developing and executing comprehensive brand marketing strategies that enhance brand awareness, cultivate customer loyalty, and achieve business objectives. Key responsibilities include market research, competitor analysis, campaign development across various channels (digital, traditional, social media), and managing the marketing budget. You will work closely with product development, sales, and creative teams to ensure consistent brand messaging and successful product launches. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of experience in brand management or marketing roles. Proven success in developing and implementing effective marketing campaigns, strong analytical skills, and a deep understanding of market trends are essential. Excellent communication, presentation, and project management skills are required. You will lead the creation of compelling marketing collateral, oversee digital marketing initiatives, and track campaign performance to optimize results. The ability to analyze data, derive actionable insights, and adapt strategies accordingly is crucial. This role offers a dynamic work environment where creativity and strategic thinking are highly valued. You will have the opportunity to shape the brand's narrative and significantly impact its market success. Our client is committed to fostering a collaborative team culture and providing opportunities for professional development. We are looking for a motivated individual who is passionate about building strong brands and driving business growth.
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Brand Marketing Manager

76000 Rach Gia, Kien Giang WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Brand Marketing Manager to lead brand development and marketing initiatives. This is a fully remote position, enabling you to drive impactful campaigns from anywhere. You will be responsible for enhancing brand awareness, developing marketing strategies, and managing all aspects of brand communication to ensure a consistent and compelling brand message across all platforms.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies to increase market share and brand awareness.
  • Create and manage integrated marketing campaigns across various channels, including digital, social media, content, and traditional advertising.
  • Oversee brand messaging, visual identity, and overall brand consistency across all touchpoints.
  • Conduct market research and competitor analysis to identify opportunities and inform marketing strategies.
  • Manage the marketing budget, ensuring efficient allocation of resources and tracking ROI.
  • Collaborate with cross-functional teams (e.g., sales, product development, creative) to align marketing efforts with business objectives.
  • Develop and manage relationships with external agencies and vendors.
  • Analyze marketing campaign performance and provide regular reports on key metrics.
  • Stay current with industry trends, emerging technologies, and best practices in marketing.
  • Develop and manage content strategy to engage target audiences.
  • Plan and execute product launches and promotional activities.
  • Monitor brand health and reputation, addressing any issues promptly.
  • Manage social media presence and engagement strategies.
  • Identify and pursue new marketing opportunities.
  • Lead and mentor junior marketing team members (if applicable).

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree is a plus.
  • Minimum of 5 years of experience in brand management, marketing, or a related role.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong understanding of digital marketing, social media marketing, and content marketing.
  • Excellent analytical and strategic thinking skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in marketing analytics tools and CRM software.
  • Creative mindset with a keen eye for detail.
  • Ability to manage multiple projects and work effectively in a fast-paced, remote environment.
  • Experience with budget management and ROI analysis.
  • Demonstrated ability to lead and inspire teams.

This fully remote Brand Marketing Manager role is an excellent opportunity to make a significant impact on brand growth and market positioning through innovative and data-driven marketing strategies.
This advertiser has chosen not to accept applicants from your region.

Brand Marketing Manager

61000 Pleiku, Gia Lai WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a creative and strategic Brand Marketing Manager to lead their marketing initiatives. This fully remote role offers an exciting opportunity to shape brand perception and drive market growth for innovative consumer products.
The Brand Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to enhance brand visibility, customer engagement, and sales performance. This includes conducting market research, identifying target audiences, and creating compelling brand messaging and campaigns across various channels (digital, social media, traditional advertising). You will manage the brand's identity, oversee product launches, and collaborate with cross-functional teams, including sales, product development, and creative agencies. Your role will involve analyzing campaign performance, tracking market trends, and adapting strategies to maintain a competitive edge.
The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree or relevant certifications being a plus. A minimum of five years of experience in brand management or marketing, preferably within the FMCG industry, is required. Demonstrated success in developing and implementing effective marketing campaigns, managing budgets, and analyzing market data is essential. Strong understanding of consumer behavior, market dynamics, and digital marketing trends is crucial. Excellent communication, presentation, and leadership skills are paramount. This fully remote position requires exceptional organizational skills, a proactive mindset, and the ability to manage projects independently while collaborating effectively with a distributed team. You will be instrumental in guiding brand strategy and execution, impacting market presence and consumer connection in regions like Pleiku, Gia Lai, VN .
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Brand Marketing Executive

Ho Chi Minh City Công Ty TNHH ELSA

Posted today

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Job Description

**Mô tả công việc**:
(Mức lương: Thỏa thuận)
In charge of monthly influencer marketing campaigns
Work closely with direct supervisor, in-house team, freelancers, and agencies (advertising, market research, PR) to ensure impeccable execution of all brand marketing activities
Coordinate with in-house team to create creative content and marketing collaterals (i.e. POS, scripts, PR, influencer brief, social posts, etc.)
Assist direct supervisor to develop strong and good working relationship with media, KOLs, influencers
Measure and report performance of all campaigns against goals (KPIs)
Propose initiatives to increase market share and brand’s reputation
Perform other relevant tasks assigned by direct supervisor
Partner with different functions (Product, Sales, Customer Support, Finance) for ongoing projects, budget phasing, media planning & tracking
Support for content translation or context valuation into Thai if any

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:
Competitive compensation
Flexible working hours (Mon-Fri); can work from home 1-2 days/ week
12 days annual leave, 1 birthday leave, 1 Christmas day
Social insurance, health insurance, unemployment insurance
ELSA Pro during probation and 1 year account after probation
ELSA learning on Udemy
Premium Health Insurance (PTI Card), Annual Health Check
Experience the true startup spirit of a fast growing and well funded Silicon Valley startup
Opportunities to grow professionally and play a critical role to shape the next stage of our company’s growth etc.
Opportunity to create an impact on the lives of 1.5 billion language learners around the world

**Yêu cầu bằng cấp (tối thiểu)**: Trung cấp - Nghề

**Yêu cầu công việc**:
Proficient track record with minimum 1-2 years in-depth experience in executing brand, influencer marketing or social media, particularly within the industry.
Up to date with the latest trends, technologies, tools and methodologies in brand, influencer marketing or social media, especially in the Thai market.
Proficient in Google tools (Gmail, Drive, Docs, Sheet, Slideshow, ).
Strong creative skills, with excellent communication skills.
Self-starter and capable of working under minimum supervision.
Highly adaptable, collaborative, can learn quickly to come up with prompt solutions.
Demonstrate high standards of work ethics, driven by quality & productivity.
Have a positive can-do attitude, have a keen eye for detail, have initiative and be proactive going beyond the call of duty.
Vietnamese with English & Thai proficiency in listening, speaking, reading and writing.

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Quản Trị Thương Hiệu (Branding),Truyền Thông/Báo Chí,Truyền Thông/PR

Trung cấp - Nghề
Không yêu cầu
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Brand Marketing Manager (FMCG)

800000 Bien Hoa, Dong Nai WhatJobs

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Job Description

full-time
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a dynamic and results-driven Brand Marketing Manager to join their remote-first marketing team. This role is pivotal in developing and executing comprehensive marketing strategies to enhance brand visibility, drive consumer engagement, and achieve sales targets for key product lines. You will be responsible for market research, competitive analysis, and identifying consumer insights to inform brand positioning and campaign development. Key responsibilities include creating and managing integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and point-of-sale initiatives. You will also oversee the development of creative assets, manage marketing budgets, and measure campaign performance through key metrics and reporting. The ideal candidate will have a strong understanding of the FMCG market, proven experience in brand management, and a passion for consumer behavior. Excellent analytical, strategic thinking, and communication skills are essential. Proficiency in marketing analytics tools and a creative flair for developing compelling brand narratives are highly valued. You should be adept at managing multiple projects simultaneously and collaborating effectively with internal teams (sales, product development) and external agencies in a fully remote setting. If you are a strategic marketer with a track record of success in the FMCG industry and are eager to contribute to brand growth in a remote environment, we invite you to apply.
Key Responsibilities:
  • Develop and execute integrated brand marketing strategies and campaigns.
  • Conduct market research and consumer analysis to identify trends and opportunities.
  • Manage the brand's identity, positioning, and messaging across all channels.
  • Oversee the creation of marketing materials, including advertising, social media content, and promotional items.
  • Manage marketing budgets and ensure optimal allocation of resources.
  • Analyze campaign performance, track key metrics, and provide regular reports.
  • Collaborate with sales and product development teams to align marketing efforts.
  • Manage relationships with external agencies and vendors.
  • Stay current with FMCG industry trends and competitor activities.
  • Drive innovation in marketing approaches to reach and engage target consumers.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong understanding of consumer behavior and market dynamics in the FMCG industry.
  • Excellent analytical, strategic thinking, and project management skills.
  • Proficiency in digital marketing tools and analytics platforms.
  • Exceptional written and verbal communication skills.
  • Ability to thrive in a remote, fast-paced work environment.
This advertiser has chosen not to accept applicants from your region.

Head of Brand Marketing

810000 Bien Hoa, Dong Nai WhatJobs

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Job Description

full-time
Our client , a dynamic leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and innovative Head of Brand Marketing to lead its marketing strategies. This is a fully remote position, offering a unique opportunity to drive brand growth and market penetration from anywhere. The ideal candidate will be a strategic thinker with a proven track record in developing and executing successful marketing campaigns for consumer brands. You will be responsible for defining brand vision, positioning, and messaging, overseeing the development of integrated marketing plans across all channels, and managing the marketing budget effectively. This role requires a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG industry. Key responsibilities include leading brand equity initiatives, managing product launches, collaborating with sales and product development teams, and analyzing campaign performance to optimize ROI. We are looking for a creative leader with exceptional communication, leadership, and analytical skills. The ability to inspire and manage a remote team, foster strong cross-functional relationships, and adapt to a fast-paced, evolving market is crucial. A strong portfolio showcasing successful brand-building initiatives and a passion for creating compelling consumer experiences are essential. Experience with digital marketing, social media strategy, and content creation is highly valued. This role offers the chance to make a significant impact on a leading FMCG brand, working flexibly and contributing to its continued success. We aim to empower our team members to excel in their roles, regardless of their physical location. Join our globally distributed team and help us connect with consumers in meaningful ways, driving sustainable growth and brand loyalty.
Responsibilities:
  • Develop and execute comprehensive brand marketing strategies for the FMCG sector.
  • Lead brand positioning, messaging, and creative development.
  • Oversee integrated marketing campaigns across digital, social, and traditional channels.
  • Conduct market research and analyze consumer insights to inform strategies.
  • Manage marketing budgets and ensure optimal resource allocation.
  • Collaborate with sales, product, and agency partners.
  • Measure and report on campaign performance, driving continuous improvement.
  • Lead and mentor a remote marketing team.
Qualifications:
  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • 10+ years of progressive experience in brand marketing, preferably within the FMCG industry.
  • Proven track record of successful brand building and campaign management.
  • Strong understanding of consumer behavior and market dynamics.
  • Exceptional leadership, communication, and strategic thinking skills.
  • Experience with digital marketing, social media, and analytics tools.
  • Ability to thrive in a remote work environment and manage a dispersed team.
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Remote Brand Marketing Manager

53000 Thuy Van WhatJobs

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Job Description

full-time
Our client, a leading innovator in the FMCG sector, is seeking a dynamic and strategically-minded Remote Brand Marketing Manager to drive brand growth and market penetration. This fully remote position offers an exciting opportunity to shape and execute brand strategies for key product lines, reaching consumers across diverse markets. You will be responsible for developing and implementing integrated marketing campaigns, managing brand positioning, and analyzing market trends to identify new opportunities. The ideal candidate possesses a deep understanding of consumer behavior, a flair for creative marketing, and a proven ability to manage marketing budgets effectively. Your expertise in digital marketing, social media engagement, and content creation will be crucial for building strong brand narratives and driving consumer loyalty. You will collaborate closely with product development, sales, and creative teams to ensure cohesive brand experiences.

Key Responsibilities:
  • Develop and execute comprehensive brand strategies and marketing plans.
  • Manage the brand's identity, positioning, and messaging across all channels.
  • Oversee the creation and implementation of integrated marketing campaigns, including digital, social media, and traditional advertising.
  • Analyze market trends, consumer insights, and competitor activities to identify growth opportunities.
  • Manage marketing budgets and ensure optimal allocation of resources.
  • Collaborate with internal teams (product, sales, creative) to ensure brand consistency.
  • Develop and manage relationships with external agencies and partners.
  • Measure and report on the effectiveness of marketing campaigns and brand performance.
  • Identify and implement new marketing initiatives to enhance brand visibility and engagement.
  • Contribute to the development of new product strategies and launches.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or relevant marketing certifications are a plus.
  • Minimum of 6 years of experience in brand management or marketing within the FMCG industry.
  • Proven track record of developing and executing successful marketing strategies.
  • Strong understanding of consumer insights, market analysis, and competitive intelligence.
  • Expertise in digital marketing, social media marketing, content strategy, and performance analytics.
  • Excellent communication, presentation, and interpersonal skills.
  • Demonstrated ability to manage projects and budgets effectively.
  • Creative thinking and a passion for brand building.
  • Ability to work independently and collaboratively in a remote environment.
  • Proficiency in marketing automation and CRM tools is an advantage.
This is a remote-first role, offering flexibility and the chance to make a significant impact from anywhere. We value a diverse perspective and encourage candidates from all backgrounds to apply.
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