74 Campaign Planning jobs in Vietnam
Platform Campaign Planning & Operation Leader
Ho Chi Minh City
TikTok
Posted today
Job Viewed
Job Description
Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.
With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.
In this role you will drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.
Join us as we drive the future of e-commerce here at TikTok.
Roles & Responsibilities
- Develop and execute Tiktok e-commerce promotion activities such as Mega campaigns and other campaigns to drive platform growth and to establish e-commerce consumption mentality of platform users;
- Be familiar with the creation of e-commerce content, be able to plan content matrix and marketing play for different types of commodity promotion needs, and be responsible for the final communication and transformation effect;
- Plan and create reproducible content marketing strategy, including hashtag challenges, short video, livestream operating procedures to drive campaign awareness according to the characteristics of local users;
- Collaborate with cross-functional teams to ensure the overall quality of campaign execution
- Responsible for full-cycle campaign project management; planning, hands-on execution, real-time monitoring and reporting;
- Conduct Post-mortem campaign analysis to identify innovative improvements in campaign performance and processes
**Qualifications**:
- Minimum Bachelor's Degree or above
- Minimum Bachelor's Degree or above
- At least 5 years of experience in the e-commerce industry with campaign operation, category management, community related experience preferred;
- 2 years leadership experience
- Self-motivated, strong communication and project management skills, adaptable to fast-paced and changing working environment;
- Keen user product awareness, familiar with domestic and foreign strong interactive products;
- Love to understand and accept new things, have a wide range of interests, and are sensitive to hot topics and news hotspots
- Experience in e-commerce livestream is a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.
The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.
With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.
In this role you will drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.
Join us as we drive the future of e-commerce here at TikTok.
Roles & Responsibilities
- Develop and execute Tiktok e-commerce promotion activities such as Mega campaigns and other campaigns to drive platform growth and to establish e-commerce consumption mentality of platform users;
- Be familiar with the creation of e-commerce content, be able to plan content matrix and marketing play for different types of commodity promotion needs, and be responsible for the final communication and transformation effect;
- Plan and create reproducible content marketing strategy, including hashtag challenges, short video, livestream operating procedures to drive campaign awareness according to the characteristics of local users;
- Collaborate with cross-functional teams to ensure the overall quality of campaign execution
- Responsible for full-cycle campaign project management; planning, hands-on execution, real-time monitoring and reporting;
- Conduct Post-mortem campaign analysis to identify innovative improvements in campaign performance and processes
**Qualifications**:
- Minimum Bachelor's Degree or above
- Minimum Bachelor's Degree or above
- At least 5 years of experience in the e-commerce industry with campaign operation, category management, community related experience preferred;
- 2 years leadership experience
- Self-motivated, strong communication and project management skills, adaptable to fast-paced and changing working environment;
- Keen user product awareness, familiar with domestic and foreign strong interactive products;
- Love to understand and accept new things, have a wide range of interests, and are sensitive to hot topics and news hotspots
- Experience in e-commerce livestream is a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
This advertiser has chosen not to accept applicants from your region.
0
Marketing Specialist - Campaign Management
900000 Can Tho , Can Tho
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a fast-growing e-commerce platform, is seeking a dedicated Marketing Specialist to join their team in **Can Tho, Can Tho, VN**. This role requires the specialist to be on-site to foster close collaboration with the product and sales teams. You will be responsible for developing, implementing, and managing impactful marketing campaigns across various channels to drive customer acquisition and engagement. Your core duties will include market research, campaign planning, content creation oversight, budget management, and performance analysis. You will work closely with internal teams and external agencies to ensure brand consistency and maximize campaign ROI. The ideal candidate possesses a strong understanding of digital marketing principles, including SEO, SEM, social media marketing, email marketing, and content marketing. Excellent analytical skills are needed to track campaign performance, derive insights, and optimize strategies. You should be highly organized, detail-oriented, and possess strong project management capabilities. A creative mindset combined with a data-driven approach is essential for success in this role. You will play a key role in shaping the brand's market presence and driving business growth through strategic marketing initiatives. This position offers a fantastic opportunity to contribute to a dynamic company and develop your marketing career in a challenging and rewarding environment.
Responsibilities:
Responsibilities:
- Develop and execute integrated marketing campaigns across digital and offline channels.
- Conduct market research and competitor analysis to identify opportunities.
- Manage marketing budgets and track campaign expenditures.
- Collaborate with design and content teams to create compelling marketing materials.
- Analyze campaign performance data and provide actionable insights for optimization.
- Manage social media presence and engagement strategies.
- Support email marketing initiatives and lead nurturing programs.
- Coordinate with sales teams to ensure marketing and sales alignment.
- Monitor industry trends and best practices in marketing.
- Report on key marketing metrics and campaign results to management.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing campaign management, preferably in e-commerce.
- Strong understanding of digital marketing channels and tools.
- Excellent analytical and problem-solving skills.
- Proficiency in marketing analytics platforms (e.g., Google Analytics).
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to work collaboratively within a team environment.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Specialist - Campaign Management
250000 Phuong Son
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client is looking for a talented and results-driven Digital Marketing Specialist to focus on campaign management in **Thai Nguyen, Thai Nguyen, VN**. This role is crucial for developing, executing, and optimizing online marketing campaigns across various digital channels to drive brand awareness, lead generation, and customer engagement. The ideal candidate will have a strong understanding of digital marketing strategies, proficiency in analytics tools, and a passion for creating impactful campaigns. You will work closely with the marketing team to achieve key business objectives.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies and campaigns.
- Manage and execute paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Create engaging and relevant content for social media, email marketing, and website.
- Monitor campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and generate regular reports.
- Optimize campaigns for better ROI, conversion rates, and customer acquisition cost (CAC).
- Conduct market research and competitor analysis to identify new opportunities.
- Manage the company's social media presence and community engagement.
- Develop and execute email marketing campaigns, including segmentation and automation.
- Collaborate with design and content teams to create compelling marketing assets.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage SEO efforts to improve organic search rankings.
- Analyze website traffic and user behavior to identify areas for improvement.
- Test and iterate on campaign elements (e.g., ad copy, landing pages, targeting).
- Ensure brand consistency across all digital marketing initiatives.
- Contribute to the overall marketing strategy and planning.
- Proven experience as a Digital Marketing Specialist or similar role.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Experience with A/B testing and other testing methodologies.
- Strong understanding of digital marketing principles and channels.
- Excellent written and verbal communication skills.
- Creative thinking and analytical skills.
- Ability to work independently and manage multiple projects in a dynamic environment.
- Bachelor's degree in Marketing, Communications, or a related field.
- Familiarity with CRM software is a plus.
This advertiser has chosen not to accept applicants from your region.
2
Remote Digital Marketing Specialist, Campaign Management
60000 Pleiku, Gia Lai
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Digital Marketing Specialist to manage and execute online marketing campaigns, working entirely remotely. This role is crucial for driving brand awareness, lead generation, and customer engagement through various digital channels. You will be responsible for developing and implementing digital marketing strategies, managing social media presence, optimizing website content for SEO, and analyzing campaign performance. The ideal candidate will have a strong understanding of digital marketing best practices, excellent content creation skills, and proven experience in managing successful online campaigns. You must be proficient in using digital marketing tools and analytics platforms to measure success and drive improvements. Key responsibilities include:
- Developing and executing comprehensive digital marketing strategies across various platforms (social media, email, search engines, content marketing).
- Creating engaging and high-quality content for social media, websites, blogs, and email newsletters.
- Managing and optimizing SEO initiatives to improve website visibility and organic search rankings.
- Planning and executing paid advertising campaigns (e.g., Google Ads, Facebook Ads).
- Monitoring social media channels, responding to comments, and engaging with the online community.
- Analyzing marketing campaign performance using tools like Google Analytics and providing regular reports with insights and recommendations.
- Collaborating with design and content teams to ensure brand consistency.
- Staying up-to-date with the latest digital marketing trends and technologies.
- Managing email marketing campaigns and optimizing lead nurturing processes.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on campaign management and content creation.
- Proven experience in SEO, SEM, social media marketing, and email marketing.
- Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, Mailchimp, social media management tools).
- Excellent written and verbal communication skills, with strong copywriting and editing abilities.
- Creative mindset with a passion for digital storytelling and brand building.
- Strong analytical skills to interpret data and make data-driven decisions.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
This advertiser has chosen not to accept applicants from your region.
3
Senior Marketing Strategy Manager
60000 Pleiku, Gia Lai
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a strategic and data-driven Senior Marketing Strategy Manager to lead our marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will have a proven track record in developing and executing successful marketing strategies, a deep understanding of market dynamics, and a passion for driving business growth. Your responsibilities will include conducting market research and competitive analysis, identifying target audiences, and developing comprehensive marketing plans that align with business objectives. You will oversee the implementation of various marketing campaigns across digital and traditional channels, including content marketing, social media marketing, SEO/SEM, email marketing, and public relations. Measuring and reporting on the performance of marketing campaigns, analyzing key metrics, and providing actionable insights for optimization will be critical. You will also be responsible for managing marketing budgets, collaborating with cross-functional teams (sales, product development), and staying abreast of the latest marketing trends and technologies. This role requires exceptional analytical, creative, and communication skills. You should be adept at translating complex data into clear strategies and compelling campaigns. We are looking for a self-starter who can thrive in a remote work environment, manage multiple projects simultaneously, and demonstrate strong leadership capabilities. Your ability to adapt strategies based on performance data and market feedback will be essential for success. Responsibilities:
- Develop and implement data-driven marketing strategies.
- Conduct market research, customer segmentation, and competitive analysis.
- Create integrated marketing plans across multiple channels.
- Oversee the execution of marketing campaigns (digital and traditional).
- Manage and optimize digital marketing efforts (SEO, SEM, social media, email).
- Analyze marketing campaign performance and report on key metrics.
- Manage marketing budgets and ensure ROI.
- Collaborate with sales and product teams to align marketing efforts.
- Identify new marketing opportunities and emerging trends.
- Develop and maintain brand consistency across all marketing materials.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in marketing strategy and campaign management.
- Proven experience in digital marketing channels (SEO, SEM, Social Media, Content).
- Strong analytical skills and experience with marketing analytics tools.
- Excellent understanding of market research and competitive analysis.
- Exceptional written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and manage projects in a remote setting.
- Experience in budget management and forecasting.
This advertiser has chosen not to accept applicants from your region.
4
Global Product Marketing Strategy
Ho Chi Minh City
Red Orange LLC
Posted today
Job Viewed
Job Description
**Working location**: Ho Chi Minh city
- **Salary**: $8000 (plus housing allowance, taxi card and other benefits)
- **Report to** the GSP Head
**Responsibility**
- Setting up the seven categories' mid-short term goal & strategy (1-3 years) for/with countries in the APAC-EU division based on the company's mid-long term direction
- Prioritize the strategies and set up the action plan by category, considering each market's dynamics(competitor/channel/consumer) and the company's competency
- Get resources to execute the actions from HQ based on clear priorities and action plans
- Provide category-related business input to inform the business goal-setting process and take responsibility for the delivery of business results, following engagement in the goal-setting process
- Develop and implement a pipeline of regional category initiatives and opportunities (Innovation/Investment/new market entry)
- Establish/Elaborate product & technology roadmap relevant for a region in collaboration with each country and relevant V/Cs
- Develop a new market entry plan based on local market understanding
- Responsible for C2C business model deployment and setting up an efficient process for C2C
- Lead C2C product expansion and collaborate with other regions for cross-regional C2C initiatives
- Be involved in the country's new investment decision-making, such as capital expenditure
- Monitor and support global product/category performance
- Track performance and manage course-correction
- Joint responsibility of Sales/GP
**Job Requirement**
- 5-10 years of experience in marketing or strategy development in an FMCG company
- Has a solid track record in setting up the strategy from scratch and direct implementation leading various value chains (production, R&D, procurement, Etc.)
- Able to think strategically and catch market insight quickly based on market/consumer analysis
- Strong business acumen and planning skills
- New Product Development and portfolio optimization
- Advertisement & Promotion
- Fluent in English
- Has strong leadership skills, is highly self-motivated and result-driven
- Excellent written and verbal communication skills
- Good at building strategic network
- Career as a Brand Manager/ Product Manager in a food company
- Demonstrated business experience and success in Southeast Asia, Europe, and Australia
- Ability to speak another foreign language a plus: Chinese, Vietnamese, German, Indonesian, Thai
- Ability to travel
**Benefits**
- Competitive salary
- Health Insurance
- Working Tools
- Company Membership Card
**Salary**: 188,000,000₫ per month
- **Salary**: $8000 (plus housing allowance, taxi card and other benefits)
- **Report to** the GSP Head
**Responsibility**
- Setting up the seven categories' mid-short term goal & strategy (1-3 years) for/with countries in the APAC-EU division based on the company's mid-long term direction
- Prioritize the strategies and set up the action plan by category, considering each market's dynamics(competitor/channel/consumer) and the company's competency
- Get resources to execute the actions from HQ based on clear priorities and action plans
- Provide category-related business input to inform the business goal-setting process and take responsibility for the delivery of business results, following engagement in the goal-setting process
- Develop and implement a pipeline of regional category initiatives and opportunities (Innovation/Investment/new market entry)
- Establish/Elaborate product & technology roadmap relevant for a region in collaboration with each country and relevant V/Cs
- Develop a new market entry plan based on local market understanding
- Responsible for C2C business model deployment and setting up an efficient process for C2C
- Lead C2C product expansion and collaborate with other regions for cross-regional C2C initiatives
- Be involved in the country's new investment decision-making, such as capital expenditure
- Monitor and support global product/category performance
- Track performance and manage course-correction
- Joint responsibility of Sales/GP
**Job Requirement**
- 5-10 years of experience in marketing or strategy development in an FMCG company
- Has a solid track record in setting up the strategy from scratch and direct implementation leading various value chains (production, R&D, procurement, Etc.)
- Able to think strategically and catch market insight quickly based on market/consumer analysis
- Strong business acumen and planning skills
- New Product Development and portfolio optimization
- Advertisement & Promotion
- Fluent in English
- Has strong leadership skills, is highly self-motivated and result-driven
- Excellent written and verbal communication skills
- Good at building strategic network
- Career as a Brand Manager/ Product Manager in a food company
- Demonstrated business experience and success in Southeast Asia, Europe, and Australia
- Ability to speak another foreign language a plus: Chinese, Vietnamese, German, Indonesian, Thai
- Ability to travel
**Benefits**
- Competitive salary
- Health Insurance
- Working Tools
- Company Membership Card
**Salary**: 188,000,000₫ per month
This advertiser has chosen not to accept applicants from your region.
5
Dhg - Marketing Strategy Manager
Ho Chi Minh City
NavigosSearch
Posted today
Job Viewed
Job Description
**What We Can Offer**:
Report to Marketing Director
Creates marketing strategies to launch and market new products
Uses customer feedback to ensure client satisfaction
- Forecasts market trends
- Provides analysis and recommendations to the marketing and communications team
- Helps shape the brand positioning and narrative while targeting the proper audience
- Analyzes sales and marketing key performance indicators
- Ensures marketing strategies align with overall business strategy
**Job Requirements**:
- Strengthen the creation and maintenance of relationships with partners related to the department's operations, consistent with the department's plan and within the assigned scope of management
- Graduated from University related to Economics (major in Business Administration, Foreign Trade, Marketing, Pharmacy and other majors suitable for the job)
- Knowledge and experience of Human Management and Marketing
- Knowledge of Pharmaceutical, Nutrition, Bidding, Tendering and hospital channels
- Knowledge of products and industry characteristics
- Have basic understanding of ISO 9001: 2000, GMP, GPP, GDP
- 3-5 experience in a similar position. Knowledge of the market and direction of business strategy
**Job Locations**:
- Ho Chi Minh
Report to Marketing Director
Creates marketing strategies to launch and market new products
Uses customer feedback to ensure client satisfaction
- Forecasts market trends
- Provides analysis and recommendations to the marketing and communications team
- Helps shape the brand positioning and narrative while targeting the proper audience
- Analyzes sales and marketing key performance indicators
- Ensures marketing strategies align with overall business strategy
**Job Requirements**:
- Strengthen the creation and maintenance of relationships with partners related to the department's operations, consistent with the department's plan and within the assigned scope of management
- Graduated from University related to Economics (major in Business Administration, Foreign Trade, Marketing, Pharmacy and other majors suitable for the job)
- Knowledge and experience of Human Management and Marketing
- Knowledge of Pharmaceutical, Nutrition, Bidding, Tendering and hospital channels
- Knowledge of products and industry characteristics
- Have basic understanding of ISO 9001: 2000, GMP, GPP, GDP
- 3-5 experience in a similar position. Knowledge of the market and direction of business strategy
**Job Locations**:
- Ho Chi Minh
This advertiser has chosen not to accept applicants from your region.
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6
Marketing Manager - Brand Strategy
58000 Nam Dinh , Nam Dinh
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a dynamic consumer goods company, is seeking a strategic and results-oriented Marketing Manager to lead brand development and marketing initiatives in Nam Dinh, Nam Dinh, VN . This role requires a deep understanding of consumer behavior, market trends, and effective marketing communication strategies to build and strengthen brand presence. The ideal candidate will be a creative thinker with strong analytical capabilities.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive marketing strategies aligned with company objectives and brand positioning.
- Conduct market research and analysis to identify consumer insights, market trends, and competitive landscape.
- Manage brand portfolio, ensuring consistent brand messaging and visual identity across all platforms.
- Oversee the creation of marketing collateral, advertising campaigns, and promotional materials.
- Collaborate with sales, product development, and design teams to ensure integrated marketing efforts.
- Manage the marketing budget, allocating resources effectively to maximize ROI.
- Analyze marketing campaign performance and provide actionable recommendations for optimization.
- Lead and mentor junior marketing staff.
- Stay updated on emerging marketing technologies and best practices.
- Manage relationships with external agencies and partners.
- MBA or Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in marketing, with a proven track record in brand management and strategy.
- Strong understanding of marketing principles, including digital marketing, content marketing, and traditional advertising.
- Experience in the FMCG sector is highly desirable.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research tools and marketing analytics platforms.
- Strong leadership, communication, and interpersonal skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Creative and innovative approach to marketing challenges.
- Fluency in Vietnamese and English.
This advertiser has chosen not to accept applicants from your region.
7
Senior Marketing Manager - Digital Strategy
63000 Hoi An
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a results-oriented Senior Marketing Manager with a strong focus on Digital Strategy to lead their marketing efforts in **Buon Ma Thuot, Dak Lak, VN**. This role will be responsible for developing and executing innovative digital marketing campaigns to drive brand awareness, lead generation, and customer engagement. The ideal candidate will have extensive experience in SEO, SEM, social media marketing, content marketing, and marketing analytics, coupled with strong strategic thinking and team leadership skills. You will be instrumental in shaping the digital presence and marketing success of the company.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies to achieve business objectives.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email marketing, and display advertising.
- Create and execute content marketing plans to engage target audiences and build brand authority.
- Oversee social media presence and engagement, developing creative content and managing communities.
- Manage the company's website, ensuring optimal user experience and conversion rates.
- Analyze digital marketing campaign performance using tools such as Google Analytics, SEMrush, and social media analytics platforms.
- Develop and manage the digital marketing budget, ensuring ROI.
- Identify new digital marketing trends and opportunities, recommending innovative approaches.
- Collaborate with internal teams (sales, product, design) to ensure cohesive marketing efforts.
- Lead and mentor junior marketing team members, fostering professional growth.
- Manage relationships with external agencies and vendors.
- Develop A/B testing strategies to optimize campaign performance.
- Prepare regular reports on digital marketing performance for senior management.
- Conduct competitive analysis and identify market opportunities.
- Ensure brand consistency across all digital platforms.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with at least 3 years in a managerial or senior role.
- Proven expertise in developing and executing successful digital marketing strategies.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
- Strong understanding of website management and UX best practices.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Outstanding written and verbal communication skills.
- Demonstrated leadership and team management abilities.
- Experience managing marketing budgets and optimizing for ROI.
- Ability to work effectively in a fast-paced environment.
- Familiarity with CRM systems and their integration with marketing efforts.
- Creative mindset with a data-driven approach to decision-making.
- Experience in a B2B or B2C environment, depending on the client's focus.
This advertiser has chosen not to accept applicants from your region.
8
Senior Marketing Manager - Brand Strategy
81000 Bien Hoa, Dong Nai
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client is looking for a seasoned Senior Marketing Manager to lead brand strategy and execution in Bien Hoa, Dong Nai, VN . This pivotal role involves shaping the brand's identity, developing compelling marketing campaigns, and driving market share growth. You will be responsible for understanding consumer insights, competitive landscapes, and market trends to inform strategic decisions.
Key responsibilities include:
Key responsibilities include:
- Developing and implementing comprehensive brand strategies to enhance market position and awareness.
- Managing the creation and execution of integrated marketing campaigns across all channels.
- Conducting market research and competitive analysis to identify opportunities and threats.
- Understanding consumer insights and translating them into actionable marketing plans.
- Collaborating with product development, sales, and creative teams to ensure brand consistency.
- Overseeing the marketing budget, ensuring effective allocation of resources.
- Measuring and reporting on the performance of marketing campaigns and brand initiatives.
- Managing external agencies and vendor relationships.
- Developing compelling brand messaging and communication strategies.
- Staying abreast of industry trends and emerging marketing technologies.
- Leading and mentoring a team of marketing professionals.
- Ensuring all marketing activities align with the company's overall business objectives.
This advertiser has chosen not to accept applicants from your region.
9