1 396 Demand Generation jobs in Vietnam
Digital Marketing Strategy Lead
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Senior Marketing Strategy Manager
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- Develop and implement data-driven marketing strategies.
- Conduct market research, customer segmentation, and competitive analysis.
- Create integrated marketing plans across multiple channels.
- Oversee the execution of marketing campaigns (digital and traditional).
- Manage and optimize digital marketing efforts (SEO, SEM, social media, email).
- Analyze marketing campaign performance and report on key metrics.
- Manage marketing budgets and ensure ROI.
- Collaborate with sales and product teams to align marketing efforts.
- Identify new marketing opportunities and emerging trends.
- Develop and maintain brand consistency across all marketing materials.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in marketing strategy and campaign management.
- Proven experience in digital marketing channels (SEO, SEM, Social Media, Content).
- Strong analytical skills and experience with marketing analytics tools.
- Excellent understanding of market research and competitive analysis.
- Exceptional written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and manage projects in a remote setting.
- Experience in budget management and forecasting.
Global Product Marketing Strategy
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- **Salary**: $8000 (plus housing allowance, taxi card and other benefits)
- **Report to** the GSP Head
**Responsibility**
- Setting up the seven categories' mid-short term goal & strategy (1-3 years) for/with countries in the APAC-EU division based on the company's mid-long term direction
- Prioritize the strategies and set up the action plan by category, considering each market's dynamics(competitor/channel/consumer) and the company's competency
- Get resources to execute the actions from HQ based on clear priorities and action plans
- Provide category-related business input to inform the business goal-setting process and take responsibility for the delivery of business results, following engagement in the goal-setting process
- Develop and implement a pipeline of regional category initiatives and opportunities (Innovation/Investment/new market entry)
- Establish/Elaborate product & technology roadmap relevant for a region in collaboration with each country and relevant V/Cs
- Develop a new market entry plan based on local market understanding
- Responsible for C2C business model deployment and setting up an efficient process for C2C
- Lead C2C product expansion and collaborate with other regions for cross-regional C2C initiatives
- Be involved in the country's new investment decision-making, such as capital expenditure
- Monitor and support global product/category performance
- Track performance and manage course-correction
- Joint responsibility of Sales/GP
**Job Requirement**
- 5-10 years of experience in marketing or strategy development in an FMCG company
- Has a solid track record in setting up the strategy from scratch and direct implementation leading various value chains (production, R&D, procurement, Etc.)
- Able to think strategically and catch market insight quickly based on market/consumer analysis
- Strong business acumen and planning skills
- New Product Development and portfolio optimization
- Advertisement & Promotion
- Fluent in English
- Has strong leadership skills, is highly self-motivated and result-driven
- Excellent written and verbal communication skills
- Good at building strategic network
- Career as a Brand Manager/ Product Manager in a food company
- Demonstrated business experience and success in Southeast Asia, Europe, and Australia
- Ability to speak another foreign language a plus: Chinese, Vietnamese, German, Indonesian, Thai
- Ability to travel
**Benefits**
- Competitive salary
- Health Insurance
- Working Tools
- Company Membership Card
**Salary**: 188,000,000₫ per month
Dhg - Marketing Strategy Manager
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Report to Marketing Director
Creates marketing strategies to launch and market new products
Uses customer feedback to ensure client satisfaction
- Forecasts market trends
- Provides analysis and recommendations to the marketing and communications team
- Helps shape the brand positioning and narrative while targeting the proper audience
- Analyzes sales and marketing key performance indicators
- Ensures marketing strategies align with overall business strategy
**Job Requirements**:
- Strengthen the creation and maintenance of relationships with partners related to the department's operations, consistent with the department's plan and within the assigned scope of management
- Graduated from University related to Economics (major in Business Administration, Foreign Trade, Marketing, Pharmacy and other majors suitable for the job)
- Knowledge and experience of Human Management and Marketing
- Knowledge of Pharmaceutical, Nutrition, Bidding, Tendering and hospital channels
- Knowledge of products and industry characteristics
- Have basic understanding of ISO 9001: 2000, GMP, GPP, GDP
- 3-5 experience in a similar position. Knowledge of the market and direction of business strategy
**Job Locations**:
- Ho Chi Minh
Digital Marketing Specialist - Content Strategy
Posted 2 days ago
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Remote Digital Marketing Specialist - Content Strategy
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Senior Digital Marketing Manager - Brand Strategy
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Responsibilities:
- Develop and implement integrated digital marketing strategies across various platforms including SEO, SEM, social media, email marketing, and content marketing.
- Manage and oversee the creation of compelling and engaging content for all digital channels.
- Define and execute social media strategies to increase brand awareness, engagement, and community growth.
- Monitor, analyze, and report on the performance of digital marketing campaigns using key metrics and analytics tools.
- Optimize campaigns for maximum ROI, A/B testing, and continuous improvement.
- Manage the digital marketing budget and allocate resources effectively.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams, including creative, sales, and product development, to ensure brand consistency and achieve business objectives.
- Lead and mentor junior marketing team members, fostering a high-performance culture.
- Manage relationships with external agencies and vendors as needed.
- Conduct market research and competitive analysis to identify new opportunities and threats.
- Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a proven track record of success in developing and executing digital strategies.
- Extensive experience with SEO, SEM, PPC advertising, social media marketing, email marketing, and content marketing.
- Proficiency in using marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and social media management platforms.
- Strong understanding of brand management and messaging.
- Excellent leadership, project management, and communication skills.
- Creative thinking and problem-solving abilities.
- Experience managing remote teams and collaborating effectively in a virtual environment.
- Ability to adapt to a fast-paced and evolving digital landscape.
- Demonstrated ability to drive measurable results and achieve marketing objectives.
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Remote Digital Marketing Specialist, Content Strategy
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Digital Marketing Manager - SEO & Content Strategy
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- Develop and implement effective SEO strategies to improve search engine rankings.
- Create and manage a content calendar, ensuring a consistent flow of high-quality blog posts, articles, social media updates, and website copy.
- Analyze website traffic, user behavior, and campaign performance using analytics tools.
- Manage and optimize paid search campaigns (PPC) to drive targeted traffic.
- Develop and execute email marketing campaigns.
- Collaborate with design and development teams to improve website user experience and conversion rates.
- Monitor industry trends and competitor activities to identify new opportunities.
- Report on key marketing metrics and provide actionable insights to senior management.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Digital Marketing Manager or similar role.
- In-depth knowledge of SEO best practices and keyword research tools.
- Experience with content management systems (CMS) like WordPress.
- Familiarity with social media platforms and management tools.
- Strong analytical skills and ability to interpret data.
- Excellent written and verbal communication skills.
- Experience with marketing automation platforms is a plus.
- Ability to work effectively in a hybrid team environment.
Senior Marketing Manager - Digital Strategy
Posted 2 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies to achieve business objectives.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email marketing, and display advertising.
- Create and execute content marketing plans to engage target audiences and build brand authority.
- Oversee social media presence and engagement, developing creative content and managing communities.
- Manage the company's website, ensuring optimal user experience and conversion rates.
- Analyze digital marketing campaign performance using tools such as Google Analytics, SEMrush, and social media analytics platforms.
- Develop and manage the digital marketing budget, ensuring ROI.
- Identify new digital marketing trends and opportunities, recommending innovative approaches.
- Collaborate with internal teams (sales, product, design) to ensure cohesive marketing efforts.
- Lead and mentor junior marketing team members, fostering professional growth.
- Manage relationships with external agencies and vendors.
- Develop A/B testing strategies to optimize campaign performance.
- Prepare regular reports on digital marketing performance for senior management.
- Conduct competitive analysis and identify market opportunities.
- Ensure brand consistency across all digital platforms.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with at least 3 years in a managerial or senior role.
- Proven expertise in developing and executing successful digital marketing strategies.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
- Strong understanding of website management and UX best practices.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Outstanding written and verbal communication skills.
- Demonstrated leadership and team management abilities.
- Experience managing marketing budgets and optimizing for ROI.
- Ability to work effectively in a fast-paced environment.
- Familiarity with CRM systems and their integration with marketing efforts.
- Creative mindset with a data-driven approach to decision-making.
- Experience in a B2B or B2C environment, depending on the client's focus.