1 130 Employer Brand jobs in Vietnam

Brand Manager

940000 Can Tho , Can Tho WhatJobs

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Job Description

full-time
Join a leading Fast-Moving Consumer Goods (FMCG) company as a Brand Manager and play a pivotal role in shaping brand strategies and driving market growth. Our client is seeking an experienced and innovative marketing professional to lead the development and execution of marketing plans for their key brands. This role requires a strategic thinker with a deep understanding of consumer insights, market trends, and brand positioning.
Responsibilities include developing and implementing comprehensive brand strategies, managing marketing budgets, overseeing advertising and promotional campaigns, conducting market research and competitive analysis, collaborating with sales and product development teams, monitoring brand performance and making data-driven adjustments, and ensuring consistent brand messaging across all touchpoints. You will also be responsible for identifying new market opportunities and developing innovative marketing initiatives to enhance brand visibility and consumer engagement.
Qualifications required include a Bachelor's degree in Marketing, Business Administration, or a related field, with at least 5 years of experience in brand management, preferably within the FMCG sector. Proven success in developing and executing impactful marketing strategies, strong analytical skills, and excellent project management capabilities are essential. Outstanding communication, presentation, and interpersonal skills are necessary for effective stakeholder management. Experience with consumer insights and market research methodologies is highly valued. This hybrid position requires a blend of remote flexibility and on-site collaboration in Can Tho, Can Tho, VN , providing a dynamic work experience that balances autonomy with team synergy. We offer a competitive salary, comprehensive benefits, and excellent career development prospects.
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Brand Manager

40000 Hoang Hoa WhatJobs

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full-time
Our client is seeking a dynamic and creative Brand Manager to oversee the strategic development and execution of brand initiatives for their Fast-Moving Consumer Goods (FMCG) portfolio. This role, based in Thanh Hoa, Thanh Hoa, VN , offers a hybrid work model, balancing office collaboration with remote flexibility. You will be responsible for shaping brand identity, developing marketing strategies, and driving brand growth in competitive markets. Key duties include conducting market research, analyzing consumer trends, and identifying opportunities for product innovation and brand positioning. You will manage the marketing budget, oversee the creation of advertising campaigns, and ensure consistent brand messaging across all channels. The ideal candidate will have a strong understanding of brand management principles, marketing analytics, and consumer behavior within the FMCG sector. Excellent communication, leadership, and project management skills are essential. A Bachelor's degree in Marketing, Business Administration, or a related field is required, with at least 4 years of experience in brand management or marketing within the FMCG industry. Proven success in launching new products and increasing brand market share is highly desirable. You will be instrumental in enhancing brand visibility, customer engagement, and overall market performance, contributing to the sustained success of our client's product lines.
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Brand Manager

530000 Thuy Van WhatJobs

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Job Description

full-time
We are seeking an innovative and results-driven Brand Manager to oversee the strategy and execution of marketing initiatives for our fast-moving consumer goods (FMCG) portfolio. This fully remote role requires a strategic thinker with a deep understanding of the FMCG market, consumer behavior, and brand building. You will be responsible for developing and implementing comprehensive brand plans, managing marketing budgets, and ensuring consistent brand messaging across all touchpoints. Your ability to analyze market trends, identify consumer insights, and translate them into actionable marketing strategies will be critical to driving brand growth and market share.

Key responsibilities include conducting market research, competitor analysis, and consumer segmentation to inform brand strategies. You will lead the development of marketing campaigns, product launches, and promotional activities. Collaboration with cross-functional teams, including sales, product development, and creative agencies, is essential to ensure seamless execution and alignment with overall business objectives. Managing the brand's financial performance, including P&L responsibility and budget allocation, will be a key aspect of this role. This is a remote position, offering the flexibility to work from anywhere while making a significant impact on our brand's success.

Key Responsibilities:
  • Develop and implement brand strategies to increase market share and brand equity.
  • Conduct market research, consumer insights analysis, and competitor benchmarking.
  • Manage the marketing budget and allocate resources effectively.
  • Oversee the development and execution of marketing campaigns and promotions.
  • Lead new product development and launch initiatives.
  • Collaborate with sales teams to drive retail execution and sales performance.
  • Manage relationships with advertising agencies and other marketing partners.
  • Monitor brand performance metrics and provide regular reports.
  • Ensure consistent brand messaging and positioning across all channels.
  • Analyze consumer trends and adapt strategies accordingly.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
  • Minimum of 5 years of experience in brand management or marketing within the FMCG sector.
  • Proven track record of developing and executing successful brand strategies.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Experience with P&L management and marketing budget oversight.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong communication, presentation, and interpersonal skills.
  • Ability to work independently and collaboratively in a remote environment.
  • Proficiency in market research and data analysis tools.
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Brand Manager

47000 Nam Dinh , Nam Dinh WhatJobs

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Job Description

full-time
Our client, a leader in the fast-moving consumer goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to oversee the strategic development and execution of brand initiatives. This hybrid role offers a blend of in-office collaboration and remote flexibility, allowing you to contribute effectively from wherever you work best. You will be responsible for driving brand growth, increasing market share, and enhancing brand equity through comprehensive marketing strategies. Key responsibilities include conducting market research and competitive analysis to identify consumer trends and opportunities. You will develop and implement integrated marketing plans across various channels, including digital marketing, social media, advertising, and in-store promotions. This role requires close collaboration with sales, product development, and external agencies to ensure consistent brand messaging and effective campaign execution. You will manage the brand's budget, track marketing performance, and analyze key metrics to optimize strategies and achieve business objectives. The ideal candidate possesses a deep understanding of brand management principles, consumer behavior, and the FMCG landscape. Strong analytical, communication, and interpersonal skills are essential, along with a proven ability to manage multiple projects and meet deadlines. Experience with market segmentation, product positioning, and creative campaign development is highly valued. You will be instrumental in shaping the future of our iconic brands, ensuring they resonate with our target audience and maintain a competitive edge. This is an exciting opportunity to make a significant impact within a growing industry, working on beloved products and contributing to strategic decision-making. Your insights and creativity will be key to driving brand success and achieving ambitious growth targets. We are looking for a passionate individual who can inspire teams and drive impactful marketing initiatives that connect with consumers on an emotional level. Join us to build and nurture brands that people love and trust.
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Brand Manager

790000 An Thanh WhatJobs

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Job Description

full-time
Our client is seeking an experienced and strategic Brand Manager to lead the development and execution of brand strategies for their fast-moving consumer goods (FMCG) portfolio. This is an exciting opportunity to shape brand identity, drive market growth, and connect with consumers across multiple channels. The role involves a hybrid work model, offering flexibility while ensuring collaborative engagement with the team. You will be responsible for understanding market trends, consumer insights, and competitive landscapes to create compelling brand narratives and marketing campaigns. Key responsibilities include:
  • Develop and implement comprehensive brand strategies aligned with company objectives and market opportunities.
  • Conduct market research and analyze consumer behavior to identify brand positioning and target audience.
  • Create and execute integrated marketing plans, including advertising, promotions, digital marketing, and public relations.
  • Manage brand budgets and allocate resources effectively to maximize ROI.
  • Collaborate with product development teams to ensure product innovation aligns with brand strategy.
  • Oversee the creation of brand assets, including packaging, advertising materials, and digital content.
  • Monitor brand performance, market share, and competitor activities, making adjustments to strategies as needed.
  • Build and maintain strong relationships with agencies, suppliers, and key stakeholders.
  • Lead and mentor a team of marketing professionals.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
Qualifications:
  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • 5+ years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of successful brand strategy development and execution.
  • Strong understanding of marketing principles, consumer insights, and market dynamics.
  • Excellent analytical, strategic thinking, and project management skills.
  • Proficiency in digital marketing, social media, and traditional advertising channels.
  • Strong communication, presentation, and interpersonal skills.
  • Ability to work effectively in a hybrid environment, balancing independent work with team collaboration.
  • Creative mindset with a passion for building strong brands.
This role is based in Vung Tau, Ba Ria–Vung Tau, VN , offering a hybrid work arrangement that combines remote work with office presence.
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Brand Manager

57000 An Thanh WhatJobs

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Job Description

full-time
Our client is seeking a dynamic and innovative Brand Manager to lead the development and execution of brand strategies within the Fast-Moving Consumer Goods (FMCG) sector. This is a critical, in-office role based in Vung Tau, requiring hands-on involvement with product development, marketing campaigns, and sales teams. You will be responsible for overseeing all aspects of brand management, from market analysis and consumer insights to product positioning and promotional activities. Your duties will include conducting market research to identify consumer needs and market opportunities, developing comprehensive marketing plans, and managing the brand's advertising and promotional budget. You will also collaborate with product development teams to innovate and launch new products, ensuring they align with the brand's identity and market positioning. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a proven track record of success in brand management within the FMCG industry. Strong analytical, strategic thinking, and project management skills are essential. Excellent communication and interpersonal skills are required to effectively liaise with internal departments, external agencies, and retail partners. You should have a deep understanding of consumer behavior, market trends, and the competitive landscape. This role demands creativity, a passion for building strong brands, and the ability to drive commercial success. You will be instrumental in shaping brand perception, increasing market share, and ensuring long-term brand equity. The opportunity to make a significant impact on well-known consumer products awaits a motivated and experienced professional.
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Brand Manager

55000 Hoa Sơn WhatJobs

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Job Description

full-time
Our client, a prominent player in the FMCG sector, is seeking a dynamic and results-oriented Brand Manager to drive brand strategy and growth in the competitive Vietnamese market. This role is based in **Da Nang, Da Nang, VN**. You will be responsible for developing and executing comprehensive brand plans, including marketing campaigns, product launches, and promotional activities, to enhance brand awareness and market share. Key duties include conducting market research and competitive analysis to identify consumer insights and market opportunities. You will manage the brand's P&L, ensuring profitability and effective budget allocation. Collaboration with internal teams such as sales, marketing, and product development, as well as external agencies, will be crucial for successful campaign implementation. The ideal candidate will possess a strong understanding of FMCG marketing principles, consumer behavior, and brand management best practices. Excellent analytical, strategic thinking, and project management skills are required. A Bachelor's degree in Marketing, Business Administration, or a related field is essential, with a Master's degree or MBA being a strong advantage. A minimum of 3-5 years of progressive experience in brand management within the FMCG industry is expected. Strong communication, presentation, and interpersonal skills are vital for influencing stakeholders and leading cross-functional initiatives. This hybrid position involves key in-office meetings and strategic planning sessions in Da Nang, with flexibility for remote work on certain tasks. You will be expected to stay updated on market trends, competitor activities, and consumer preferences to maintain brand relevance and drive innovation.
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Brand Manager

80000 My Tho, Tien Giang WhatJobs

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Job Description

full-time
Our client, a prominent player in the FMCG sector, is looking for a creative and strategic Brand Manager. This position is fully remote, offering the flexibility to manage brand initiatives from anywhere. You will be responsible for developing and executing comprehensive brand strategies that enhance brand awareness, drive market share, and foster customer loyalty. Your role will involve market research, campaign development, product innovation, and performance analysis to ensure brand growth and success. The ideal candidate will possess a strong understanding of marketing principles, consumer behavior, and brand management techniques. You will work closely with cross-functional teams, including sales, product development, and advertising agencies, to bring brand visions to life. Key responsibilities include managing the brand's P&L, setting marketing objectives, and overseeing advertising and promotional activities. You will also be involved in packaging design, pricing strategies, and distribution channel management. A proven track record of successful brand campaigns and market growth is essential. Excellent analytical, communication, and project management skills are required. A Bachelor's degree in Marketing, Business Administration, or a related field is mandatory, with a Master's degree or an MBA being a significant advantage. Experience in the FMCG industry is highly preferred. This is an exciting opportunity to shape the future of leading consumer brands and contribute to a dynamic and fast-paced industry, all while enjoying the advantages of a fully remote work environment, supporting markets potentially around My Tho, Tien Giang, VN .
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Brand Manager

650000 Nha Trang, Khanh Hoa WhatJobs

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Job Description

full-time
Our client is looking for a dynamic and results-oriented Brand Manager to spearhead marketing efforts for their growing portfolio in **Nha Trang, Khanh Hoa, VN**. This is an on-site position where you will be deeply involved in the local market dynamics. You will be responsible for developing and executing comprehensive brand strategies to enhance market share and consumer engagement for fast-moving consumer goods. Key duties include conducting market research, analyzing consumer trends, and identifying opportunities for product innovation and brand positioning. You will manage all aspects of the marketing mix, including advertising, promotions, digital marketing, and public relations. This role requires close collaboration with sales, product development, and external agencies to ensure consistent brand messaging and effective campaign execution. The ideal candidate will have a proven track record in brand management within the FMCG sector, demonstrating strong strategic thinking, creative flair, and analytical abilities. You will manage the brand's P&L, set marketing budgets, and measure campaign performance against key metrics. A deep understanding of the Vietnamese consumer landscape is crucial for success in this role. We are seeking a leader who can inspire cross-functional teams and drive brand growth through innovative marketing initiatives. Your ability to translate market insights into actionable strategies will be vital. This is an excellent opportunity to shape the future of well-known brands and make a significant impact in a competitive market.

Responsibilities:
  • Develop and implement integrated marketing strategies for assigned brands.
  • Conduct market research and competitive analysis to identify trends and opportunities.
  • Manage the brand's P&L, including budgeting and forecasting.
  • Oversee the creation and execution of marketing campaigns across various channels.
  • Collaborate with product development teams on new product launches and line extensions.
  • Manage relationships with advertising agencies, media partners, and other vendors.
  • Monitor brand performance and market share, providing regular reports and recommendations.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Analyze sales data and consumer feedback to optimize marketing initiatives.
  • Identify and engage with key stakeholders within the retail and distribution network.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
  • Proven success in developing and executing marketing plans that drive brand growth.
  • Strong analytical skills with experience in market research and data analysis.
  • Excellent understanding of marketing principles and brand strategy.
  • Proficiency in digital marketing and social media platforms.
  • Strong communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects and meet deadlines.
  • Creative thinking and problem-solving abilities.
  • Familiarity with the Vietnamese consumer market is highly desirable.
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Brand Manager

96000 Rach Gia, Kien Giang WhatJobs

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Job Description

full-time
Our client, a leading company in the FMCG sector, is seeking a dynamic and experienced Brand Manager to lead the strategy and execution for one of their key product lines. This is a critical role focused on driving brand growth, market share, and profitability. You will be responsible for developing and implementing comprehensive brand marketing plans, including advertising, promotions, and digital marketing initiatives. Key responsibilities include market research, consumer insights analysis, and competitive landscape monitoring to identify opportunities and threats. The ideal candidate will have a proven track record in brand management, with a deep understanding of the FMCG market dynamics. You will collaborate closely with sales, product development, and agency partners to ensure cohesive brand messaging and effective go-to-market strategies. Experience with P&L management and budget allocation is essential. A Bachelor's degree in Marketing, Business Administration, or a related field is required, along with a minimum of 5 years of experience in brand management. Strong analytical, strategic thinking, and leadership skills are paramount. Excellent communication and presentation abilities are also necessary. We are looking for an innovative and results-oriented individual passionate about building strong consumer brands.
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