28 Global Marketing jobs in Vietnam

Global Marketing Leader

Hanoi, Hanoi OpenCommerce Group

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Job Description

**Mô tả công việc**:
(Mức lương: 25 - 30 triệu VNĐ)
- Develop and constantly refine the positioning and messaging for ShopBase’s business.
- Use customer and competitive research and use it to influence product strategy and drive effective messaging.
- Work with in-house teams (design, engineer, sales, etc.) to implement strategies.
- Lead product launches and ongoing promotion in collaboration with the entire marketing team and the broader go-to-market teams including sales.
- Collaborate with the wider marketing team to drive marketing qualified leads through campaign activities to targeted customers for your product.
- Measure, analyze and improve the important product and marketing metrics.
- Last but not least, don’t forget to play hard and have fun!

**Chức vụ**: Trưởng Nhóm/Trưởng Phòng

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:
Salary
- Competitive NET salary package
- 13th &14th-month salary
- Opportunities to have stock options of a million-dollar company
- Review salary per 6 months of employment

Working Environment
- Leave Paid: 12 days for annual leave
- Working day: Monday - Friday
- Dynamic, flexible, and equal working environment
- Working with a team full of young and passionate talents
- Free lunch at the office provided by our own chef
- Boosting your creativity and productivity at work to the highest level at our modern working place
- Flexible working hours, no dress code
- Annual company trip

Training and self-development
- Being updated with new technologies (Machine Learning, Artificial Intelligence, NoSQL, System Design, )
- Having chances to provide solutions for real e-commerce problems
- Learning from the best in the field

**Yêu cầu bằng cấp (tối thiểu)**: Đại Học

**Yêu cầu công việc**:

- Fluent in English with excellent writing skills.
- Strong communication skills, 3 years of experience in Marketing.
- (Bonus) Background in SaaS products or marketing to a line of business, or Experience in eCommerce and/or Technology fields.
- Ability to work cross-functionally and confident collaborating with product stakeholders and enabling sales.
- Analytical/ data-driven mindset and strong quantitative skills.
- Strong organizational, communication and leadership skills. Have keen eyes for details

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Digital Marketing,Kinh Doanh/Bán Hàng,Nghiên Cứu Thị Trường,Quảng Cáo/Marketing,Quảng cáo/Marketing/PR

Đại Học
2 - 5 năm
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Remote Global Marketing Director

15000 My Tho, Tien Giang WhatJobs

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full-time
Our client is seeking an innovative and strategic Remote Global Marketing Director to lead our international marketing initiatives from anywhere in the world. This fully remote position is crucial for expanding our brand presence and driving growth across diverse global markets. You will be responsible for developing and executing comprehensive marketing strategies, including digital marketing, content creation, social media engagement, public relations, and market research.

Key responsibilities include setting marketing goals, developing campaign objectives, and managing marketing budgets. You will lead and mentor a distributed team of marketing professionals, fostering a collaborative and high-performance culture. The ideal candidate will possess a deep understanding of international consumer behavior, market trends, and competitive landscapes. You should be adept at leveraging data analytics to measure campaign effectiveness and optimize marketing spend. Strong leadership and communication skills are essential to effectively manage remote teams and engage with stakeholders across different time zones and cultures.

We require a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 10 years of experience in marketing leadership, preferably with global scope. Proven experience in managing fully remote teams and a strong portfolio of successful international marketing campaigns are critical. You must demonstrate exceptional strategic thinking, creativity, and the ability to execute complex marketing plans in a digital-first environment. Proficiency in marketing automation tools, CRM systems, and various digital marketing platforms is a must. This role offers the ultimate flexibility, allowing you to work from your chosen location while driving significant global impact for our brand.
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Global Product Marketing Strategy

Ho Chi Minh City Red Orange LLC

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**Working location**: Ho Chi Minh city
- **Salary**: $8000 (plus housing allowance, taxi card and other benefits)
- **Report to** the GSP Head

**Responsibility**
- Setting up the seven categories' mid-short term goal & strategy (1-3 years) for/with countries in the APAC-EU division based on the company's mid-long term direction
- Prioritize the strategies and set up the action plan by category, considering each market's dynamics(competitor/channel/consumer) and the company's competency
- Get resources to execute the actions from HQ based on clear priorities and action plans
- Provide category-related business input to inform the business goal-setting process and take responsibility for the delivery of business results, following engagement in the goal-setting process
- Develop and implement a pipeline of regional category initiatives and opportunities (Innovation/Investment/new market entry)
- Establish/Elaborate product & technology roadmap relevant for a region in collaboration with each country and relevant V/Cs
- Develop a new market entry plan based on local market understanding
- Responsible for C2C business model deployment and setting up an efficient process for C2C
- Lead C2C product expansion and collaborate with other regions for cross-regional C2C initiatives
- Be involved in the country's new investment decision-making, such as capital expenditure
- Monitor and support global product/category performance
- Track performance and manage course-correction
- Joint responsibility of Sales/GP

**Job Requirement**
- 5-10 years of experience in marketing or strategy development in an FMCG company
- Has a solid track record in setting up the strategy from scratch and direct implementation leading various value chains (production, R&D, procurement, Etc.)
- Able to think strategically and catch market insight quickly based on market/consumer analysis
- Strong business acumen and planning skills
- New Product Development and portfolio optimization
- Advertisement & Promotion
- Fluent in English
- Has strong leadership skills, is highly self-motivated and result-driven
- Excellent written and verbal communication skills
- Good at building strategic network
- Career as a Brand Manager/ Product Manager in a food company
- Demonstrated business experience and success in Southeast Asia, Europe, and Australia
- Ability to speak another foreign language a plus: Chinese, Vietnamese, German, Indonesian, Thai
- Ability to travel

**Benefits**
- Competitive salary
- Health Insurance
- Working Tools
- Company Membership Card

**Salary**: 188,000,000₫ per month
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Remote Global Hospitality Marketing Strategist

700000 An Thanh WhatJobs

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full-time
We are seeking a talented and innovative Remote Global Hospitality Marketing Strategist to drive brand awareness and customer engagement for leading hospitality brands worldwide. This position requires a deep understanding of the global travel and tourism landscape, market trends, and consumer behavior. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, content marketing, and email campaigns. Creating compelling marketing materials and campaigns that resonate with diverse international audiences will be a core function. Analyzing marketing performance data, identifying key metrics, and providing data-driven insights to optimize campaign effectiveness is crucial. You will collaborate virtually with cross-functional teams, including sales, operations, and creative departments, to ensure brand consistency and maximize marketing ROI. Researching competitor activities and emerging market opportunities to inform strategic planning is also a key responsibility. The ideal candidate will have a proven track record in hospitality marketing, with extensive experience in digital channels and international markets. Strong analytical skills, creativity, and exceptional communication abilities are essential for this role. Proficiency in marketing analytics platforms and CRM systems is required. You should be adept at working independently, managing multiple projects, and thriving in a dynamic, remote work environment. Passion for the hospitality industry and a strategic mindset are vital. Join our team and shape the future of global hospitality marketing from anywhere in the world.
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Communications Specialist - Brand Management

50000 Thuy Van WhatJobs

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full-time
Our client is seeking a creative and strategic Communications Specialist to bolster their brand management efforts in Hue, Thua Thien–Hue, VN . This position is primarily remote, allowing for flexible working arrangements. You will be responsible for developing and executing compelling communication strategies across various platforms to enhance brand visibility, reputation, and engagement. The ideal candidate will have a flair for storytelling, a deep understanding of media relations, and experience in crafting engaging content for both traditional and digital channels. Your role will involve collaborating with marketing, sales, and product development teams to ensure consistent brand messaging and a unified public image.

Key Responsibilities:
  • Develop and implement comprehensive communication plans to support brand objectives.
  • Craft press releases, media advisories, and other public relations materials.
  • Manage relationships with media outlets, journalists, and influencers.
  • Create engaging content for social media, company blogs, website, and newsletters.
  • Monitor media coverage and industry trends, providing regular reports.
  • Assist in the planning and execution of marketing campaigns and events.
  • Ensure all communications align with brand guidelines and voice.
  • Manage crisis communication and reputation management initiatives.
  • Measure and analyze the effectiveness of communication strategies.

Qualifications:
  • Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field.
  • Minimum of 4 years of experience in communications, PR, or brand management.
  • Proven ability to develop and execute successful communication strategies.
  • Excellent written and verbal communication skills, with strong storytelling capabilities.
  • Experience with media relations and influencer outreach.
  • Proficiency in social media management tools and digital content creation.
  • Strong understanding of brand principles and marketing concepts.
  • Ability to work independently and as part of a remote team.
  • Exceptional organizational and project management skills.

This role offers a fantastic opportunity to shape the narrative of a growing brand and contribute to its market success.
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E-commerce Marketing Specialist - Global Campaigns

10000 An Cu, An Giang WhatJobs

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full-time
Our client is looking for a dynamic and results-driven E-commerce Marketing Specialist to spearhead our online sales and digital presence strategies. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for developing and executing comprehensive marketing campaigns across various online channels, including social media, email marketing, paid advertising (PPC), and SEO. The goal is to drive traffic, increase conversions, and enhance brand awareness for our diverse range of products. We are seeking a creative individual with a strong understanding of consumer behavior in the digital space and a proven ability to translate marketing insights into actionable strategies. You will work closely with our product, sales, and creative teams, leveraging data analytics to optimize campaign performance and maximize ROI. Experience with e-commerce platforms (e.g., Shopify, WooCommerce), social media management tools, and analytics platforms (e.g., Google Analytics) is essential. Key responsibilities include:
  • Developing and managing end-to-end e-commerce marketing campaigns.
  • Creating engaging content for social media, email newsletters, and website product pages.
  • Managing and optimizing paid advertising campaigns on platforms like Google Ads and Facebook Ads.
  • Implementing SEO best practices to improve organic search rankings.
  • Analyzing campaign data and generating reports to identify trends and opportunities for improvement.
  • Monitoring competitor activities and market trends to inform strategy.
  • Collaborating with graphic designers and copywriters to produce marketing materials.
  • Building and nurturing customer relationships through effective communication strategies.
  • Exploring new and emerging digital marketing channels and tactics.
The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, with at least 3 years of experience in e-commerce marketing. A passion for digital trends and a strong analytical mindset are crucial. This remote role offers a unique opportunity to make a significant impact on our company's growth in the digital marketplace.
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Marketing Specialist - Campaign Management

900000 Can Tho , Can Tho WhatJobs

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full-time
Our client, a fast-growing e-commerce platform, is seeking a dedicated Marketing Specialist to join their team in **Can Tho, Can Tho, VN**. This role requires the specialist to be on-site to foster close collaboration with the product and sales teams. You will be responsible for developing, implementing, and managing impactful marketing campaigns across various channels to drive customer acquisition and engagement. Your core duties will include market research, campaign planning, content creation oversight, budget management, and performance analysis. You will work closely with internal teams and external agencies to ensure brand consistency and maximize campaign ROI. The ideal candidate possesses a strong understanding of digital marketing principles, including SEO, SEM, social media marketing, email marketing, and content marketing. Excellent analytical skills are needed to track campaign performance, derive insights, and optimize strategies. You should be highly organized, detail-oriented, and possess strong project management capabilities. A creative mindset combined with a data-driven approach is essential for success in this role. You will play a key role in shaping the brand's market presence and driving business growth through strategic marketing initiatives. This position offers a fantastic opportunity to contribute to a dynamic company and develop your marketing career in a challenging and rewarding environment.

Responsibilities:
  • Develop and execute integrated marketing campaigns across digital and offline channels.
  • Conduct market research and competitor analysis to identify opportunities.
  • Manage marketing budgets and track campaign expenditures.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Analyze campaign performance data and provide actionable insights for optimization.
  • Manage social media presence and engagement strategies.
  • Support email marketing initiatives and lead nurturing programs.
  • Coordinate with sales teams to ensure marketing and sales alignment.
  • Monitor industry trends and best practices in marketing.
  • Report on key marketing metrics and campaign results to management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing campaign management, preferably in e-commerce.
  • Strong understanding of digital marketing channels and tools.
  • Excellent analytical and problem-solving skills.
  • Proficiency in marketing analytics platforms (e.g., Google Analytics).
  • Strong project management and organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively within a team environment.
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Senior Marketing Strategy Manager

60000 Pleiku, Gia Lai WhatJobs

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full-time
Our client is seeking a strategic and data-driven Senior Marketing Strategy Manager to lead our marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will have a proven track record in developing and executing successful marketing strategies, a deep understanding of market dynamics, and a passion for driving business growth. Your responsibilities will include conducting market research and competitive analysis, identifying target audiences, and developing comprehensive marketing plans that align with business objectives. You will oversee the implementation of various marketing campaigns across digital and traditional channels, including content marketing, social media marketing, SEO/SEM, email marketing, and public relations. Measuring and reporting on the performance of marketing campaigns, analyzing key metrics, and providing actionable insights for optimization will be critical. You will also be responsible for managing marketing budgets, collaborating with cross-functional teams (sales, product development), and staying abreast of the latest marketing trends and technologies. This role requires exceptional analytical, creative, and communication skills. You should be adept at translating complex data into clear strategies and compelling campaigns. We are looking for a self-starter who can thrive in a remote work environment, manage multiple projects simultaneously, and demonstrate strong leadership capabilities. Your ability to adapt strategies based on performance data and market feedback will be essential for success. Responsibilities:
  • Develop and implement data-driven marketing strategies.
  • Conduct market research, customer segmentation, and competitive analysis.
  • Create integrated marketing plans across multiple channels.
  • Oversee the execution of marketing campaigns (digital and traditional).
  • Manage and optimize digital marketing efforts (SEO, SEM, social media, email).
  • Analyze marketing campaign performance and report on key metrics.
  • Manage marketing budgets and ensure ROI.
  • Collaborate with sales and product teams to align marketing efforts.
  • Identify new marketing opportunities and emerging trends.
  • Develop and maintain brand consistency across all marketing materials.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5-7 years of experience in marketing strategy and campaign management.
  • Proven experience in digital marketing channels (SEO, SEM, Social Media, Content).
  • Strong analytical skills and experience with marketing analytics tools.
  • Excellent understanding of market research and competitive analysis.
  • Exceptional written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and manage projects in a remote setting.
  • Experience in budget management and forecasting.
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Dhg - Marketing Strategy Manager

Ho Chi Minh City NavigosSearch

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**What We Can Offer**:
Report to Marketing Director 
Creates marketing strategies to launch and market new products
 Uses customer feedback to ensure client satisfaction
- Forecasts market trends
- Provides analysis and recommendations to the marketing and communications team
- Helps shape the brand positioning and narrative while targeting the proper audience
- Analyzes sales and marketing key performance indicators
- Ensures marketing strategies align with overall business strategy

**Job Requirements**:

- Strengthen the creation and maintenance of relationships with partners related to the department's operations, consistent with the department's plan and within the assigned scope of management
- Graduated from University related to Economics (major in Business Administration, Foreign Trade, Marketing, Pharmacy and other majors suitable for the job)
- Knowledge and experience of Human Management and Marketing
- Knowledge of Pharmaceutical, Nutrition, Bidding, Tendering and hospital channels
- Knowledge of products and industry characteristics
- Have basic understanding of ISO 9001: 2000, GMP, GPP, GDP
- 3-5 experience in a similar position. Knowledge of the market and direction of business strategy

**Job Locations**:

- Ho Chi Minh
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Digital Marketing Specialist - Campaign Management

250000 Phuong Son WhatJobs

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full-time
Our client is looking for a talented and results-driven Digital Marketing Specialist to focus on campaign management in **Thai Nguyen, Thai Nguyen, VN**. This role is crucial for developing, executing, and optimizing online marketing campaigns across various digital channels to drive brand awareness, lead generation, and customer engagement. The ideal candidate will have a strong understanding of digital marketing strategies, proficiency in analytics tools, and a passion for creating impactful campaigns. You will work closely with the marketing team to achieve key business objectives.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies and campaigns.
  • Manage and execute paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Create engaging and relevant content for social media, email marketing, and website.
  • Monitor campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and generate regular reports.
  • Optimize campaigns for better ROI, conversion rates, and customer acquisition cost (CAC).
  • Conduct market research and competitor analysis to identify new opportunities.
  • Manage the company's social media presence and community engagement.
  • Develop and execute email marketing campaigns, including segmentation and automation.
  • Collaborate with design and content teams to create compelling marketing assets.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage SEO efforts to improve organic search rankings.
  • Analyze website traffic and user behavior to identify areas for improvement.
  • Test and iterate on campaign elements (e.g., ad copy, landing pages, targeting).
  • Ensure brand consistency across all digital marketing initiatives.
  • Contribute to the overall marketing strategy and planning.
Qualifications:
  • Proven experience as a Digital Marketing Specialist or similar role.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Solid knowledge of website analytics tools (e.g., Google Analytics).
  • Experience with A/B testing and other testing methodologies.
  • Strong understanding of digital marketing principles and channels.
  • Excellent written and verbal communication skills.
  • Creative thinking and analytical skills.
  • Ability to work independently and manage multiple projects in a dynamic environment.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Familiarity with CRM software is a plus.
This is a fantastic opportunity to make a significant impact in a growing company and advance your career in digital marketing.
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