40 Marketing Analyst jobs in Vietnam
Graduate Data Analyst - Marketing Insights
24000 Phuong Son
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Our client, a dynamic marketing agency, is looking for enthusiastic and data-driven Graduate Data Analysts to join their team in Thai Nguyen, Thai Nguyen, VN . This is an excellent opportunity for recent graduates to gain hands-on experience in analyzing marketing data, uncovering consumer insights, and contributing to data-informed marketing strategies. You will work closely with experienced analysts and marketing teams to support campaign analysis, market research, and performance reporting.
Key responsibilities include:
Key responsibilities include:
- Assisting in the collection, cleaning, and organization of marketing data from various sources (e.g., social media, web analytics, CRM systems).
- Performing descriptive analysis to understand campaign performance, customer behavior, and market trends.
- Creating reports and visualizations (charts, graphs) to communicate findings effectively to stakeholders.
- Supporting the development of dashboards to track key marketing metrics and KPIs.
- Conducting market research and competitive analysis to identify opportunities and threats.
- Collaborating with marketing teams to understand their data needs and provide analytical support.
- Learning and applying statistical techniques to analyze data and generate insights.
- Identifying patterns and trends in consumer behavior and campaign effectiveness.
- Assisting in the testing and evaluation of new marketing initiatives.
- Contributing to the continuous improvement of data management and analysis processes.
- Shadowing senior team members to gain exposure to advanced analytical methodologies.
- Ensuring data accuracy and integrity throughout the analysis process.
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Digital Marketing Analyst
21000 Haiphong , Haiphong
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Our client is looking for a detail-oriented Digital Marketing Analyst to join their team in Haiphong, Hai Phong, VN . This role is crucial for measuring, analyzing, and reporting on the performance of digital marketing campaigns across various channels. You will be responsible for tracking key performance indicators (KPIs), analyzing website traffic and user behavior, identifying trends, and providing actionable insights to optimize campaign effectiveness and ROI. Key responsibilities include setting up tracking codes, creating performance reports and dashboards, conducting A/B testing, and collaborating with the marketing team to implement data-driven strategies. A strong understanding of digital marketing concepts, analytics tools (e.g., Google Analytics, Google Tag Manager), and data visualization techniques is essential. The ideal candidate possesses strong analytical and problem-solving skills, a keen eye for detail, and excellent communication abilities to present complex data clearly. Proficiency in Excel or similar data manipulation tools is required, and experience with SQL or other database query languages is a plus. You will play a key role in understanding our digital footprint and driving continuous improvement in our marketing efforts. If you are passionate about data and its application in digital marketing, this is an excellent opportunity to contribute to a growing team.
Key Responsibilities:
Key Responsibilities:
- Analyze digital marketing campaign performance across all channels.
- Track and report on key performance indicators (KPIs).
- Monitor website traffic, user behavior, and conversion rates.
- Conduct A/B testing and analyze results to optimize campaigns.
- Create regular performance reports and insightful dashboards.
- Provide data-driven recommendations for campaign improvement.
- Collaborate with marketing teams on strategy and execution.
- Ensure data accuracy and integrity in analytics platforms.
- Identify trends and opportunities for growth.
- Stay updated on digital marketing analytics best practices.
- Bachelor's degree in Marketing, Statistics, Economics, or a related field.
- Proven experience as a Digital Marketing Analyst or similar role.
- Strong knowledge of digital marketing channels and KPIs.
- Proficiency with Google Analytics, Google Tag Manager, and other analytics tools.
- Experience with data visualization tools (e.g., Tableau, Power BI) is a plus.
- Excellent analytical, problem-solving, and critical thinking skills.
- Strong Excel skills for data analysis and reporting.
- Good communication and presentation skills.
- Familiarity with SEO/SEM principles is beneficial.
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Performance Marketing Analyst
390000 Nam Dinh , Nam Dinh
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Our client is seeking a detail-oriented and analytical Performance Marketing Analyst to join their growing marketing team. This role is based in our client's offices and requires a strong understanding of data analysis and digital marketing performance metrics. You will be responsible for tracking, analyzing, and reporting on the performance of various digital marketing campaigns, including paid search, social media advertising, display advertising, and email marketing. Your primary goal will be to identify trends, uncover insights, and provide actionable recommendations to optimize campaign effectiveness and maximize ROI. Key responsibilities include setting up tracking mechanisms, monitoring campaign budgets, conducting A/B testing, and creating comprehensive performance reports for stakeholders. You will collaborate closely with the marketing team to implement data-driven strategies and contribute to the continuous improvement of marketing efforts. Proficiency in web analytics platforms (e.g., Google Analytics), data visualization tools, and spreadsheet software is essential. The ideal candidate will possess strong quantitative skills, a keen eye for detail, and the ability to translate complex data into clear, concise recommendations. Experience with marketing automation platforms and ad serving technologies is a plus. You should be adept at identifying key performance indicators (KPIs) and ensuring that marketing activities are aligned with overarching business objectives. This is an excellent opportunity for an analytical individual passionate about optimizing marketing performance and driving measurable results. If you have a proven ability to analyze marketing data and translate insights into actionable strategies, we encourage you to apply and contribute to our client's success.
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Remote Senior Marketing Analyst
61000 Hoi An
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Our client is seeking a highly analytical and data-driven Senior Marketing Analyst to join their dynamic marketing team. This is a fully remote position, enabling you to leverage your expertise in market analysis and strategy from anywhere. You will be responsible for analyzing marketing campaign performance, identifying key trends, and providing actionable insights to optimize marketing efforts across all channels. Your duties will include measuring the effectiveness of digital marketing campaigns (SEO, SEM, social media, email), evaluating customer segmentation and behavior, and forecasting market trends. You will work closely with the marketing, sales, and product teams to develop data-backed strategies that drive customer acquisition, engagement, and retention. The ideal candidate will possess a strong background in quantitative analysis, statistical modeling, and experience with marketing analytics tools such as Google Analytics, Adobe Analytics, and various CRM platforms. Proficiency in data visualization tools and SQL is essential for extracting and presenting complex data in an understandable format. You must be able to translate raw data into strategic recommendations that inform marketing investments and improve ROI. Excellent communication skills are necessary to present findings and insights to stakeholders at all levels. This role requires a proactive approach to identifying new analytical opportunities and a passion for continuous learning in the ever-evolving field of marketing analytics. This is a fantastic opportunity for a seasoned analyst to contribute to impactful marketing strategies in a flexible, remote setting and make a significant difference in the company's growth.
Responsibilities:
Qualifications:
Responsibilities:
- Analyze marketing campaign performance across various channels (digital, social, email, etc.).
- Measure and report on key marketing metrics and KPIs.
- Conduct customer segmentation and behavioral analysis.
- Develop data-driven marketing strategies and recommendations.
- Forecast market trends and analyze competitive landscape.
- Collaborate with marketing, sales, and product teams to drive growth.
- Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) and CRM systems.
- Prepare and present comprehensive reports and insights to stakeholders.
- Identify opportunities for A/B testing and campaign optimization.
Qualifications:
- Bachelor's or Master's degree in Marketing, Statistics, Economics, Business Analytics, or a related quantitative field.
- Minimum of 4 years of experience in marketing analytics or a related analytical role.
- Proficiency in marketing analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Strong experience with data visualization tools (e.g., Tableau, Power BI) and SQL.
- Excellent analytical, statistical modeling, and problem-solving skills.
- Strong understanding of digital marketing channels and strategies.
- Exceptional communication and presentation skills.
- Ability to work independently and manage projects remotely.
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3
Senior Marketing Analyst - Performance Measurement
57000 An Thanh
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Our client is seeking an experienced Senior Marketing Analyst to join their fully remote marketing department. This role is crucial for measuring the effectiveness of our marketing campaigns and providing data-driven insights to optimize strategies. You will be responsible for collecting, analyzing, and interpreting marketing data from various channels, including digital, social media, and traditional advertising. Your primary goal will be to identify key performance indicators (KPIs), track campaign performance against these metrics, and generate comprehensive reports that highlight trends, opportunities, and areas for improvement. The ideal candidate will possess a deep understanding of marketing analytics tools, A/B testing methodologies, and statistical analysis techniques. Strong proficiency in data visualization tools and SQL is required. You should be adept at communicating complex findings clearly and concisely to both technical and non-technical stakeholders. This remote-first position requires a self-starter with excellent analytical and problem-solving skills, who can work autonomously and contribute to a collaborative online environment. Responsibilities:
- Develop and maintain marketing dashboards and reports to track campaign performance.
- Analyze data from various marketing channels to measure ROI and effectiveness.
- Conduct A/B testing and other experiments to optimize campaign elements.
- Identify key trends and insights to inform future marketing strategies.
- Collaborate with marketing teams to set campaign goals and KPIs.
- Present findings and recommendations to marketing leadership.
- Utilize advanced analytics tools and techniques to uncover deeper insights.
- Ensure data accuracy and integrity across all marketing platforms.
- Stay updated on the latest trends in marketing analytics and data science.
- Bachelor's degree in Marketing, Statistics, Economics, or a related quantitative field.
- 5+ years of experience in marketing analytics or a similar role.
- Expertise in Google Analytics, Adobe Analytics, or similar web analytics platforms.
- Proficiency in SQL for data extraction and manipulation.
- Experience with data visualization tools like Tableau or Power BI.
- Strong understanding of marketing principles and campaign execution.
- Excellent analytical, problem-solving, and critical thinking skills.
- Ability to communicate complex data insights effectively.
- Experience working remotely and collaborating in a virtual team setting.
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Junior Marketing Analyst (Graduate Scheme)
960000 Long Xuyen, An Giang
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Our client is excited to launch a comprehensive Graduate Marketing Analyst program based in Long Xuyen, An Giang, VN , designed for ambitious individuals eager to build a career in marketing analytics. This program offers a unique opportunity to gain hands-on experience in a fast-paced environment, contributing to real-world marketing strategies. You will work closely with experienced professionals, learning how to analyze market trends, measure campaign performance, and provide data-driven insights to optimize marketing efforts.
Key responsibilities and learning opportunities:
We are looking for recent graduates with a Bachelor's degree in Marketing, Business, Statistics, Economics, or a related quantitative field. Strong analytical skills, a keen attention to detail, and proficiency in Microsoft Excel are essential. Familiarity with marketing concepts and a genuine interest in data analysis are highly valued. Excellent communication and teamwork skills are also required. This program is fully remote, offering the flexibility to learn and grow from anywhere, with excellent mentorship provided.
Key responsibilities and learning opportunities:
- Assisting in the collection and analysis of marketing data from various sources.
- Tracking and reporting on the performance of digital marketing campaigns (SEO, SEM, social media, email).
- Supporting the development of market research reports and competitor analysis.
- Contributing to the creation of dashboards and performance metrics.
- Learning to use marketing analytics tools and platforms.
- Identifying trends and insights from data to inform marketing decisions.
- Collaborating with the marketing team on campaign execution and evaluation.
- Participating in brainstorming sessions for new marketing initiatives.
- Assisting in A/B testing and conversion rate optimization efforts.
- Gaining exposure to customer segmentation and persona development.
- Shadowing senior analysts and participating in team meetings.
- Learning best practices in data visualization and reporting.
- Understanding customer journey mapping and touchpoints.
- Supporting the team in ad-hoc analysis requests.
- Contributing to a culture of data-driven decision-making.
We are looking for recent graduates with a Bachelor's degree in Marketing, Business, Statistics, Economics, or a related quantitative field. Strong analytical skills, a keen attention to detail, and proficiency in Microsoft Excel are essential. Familiarity with marketing concepts and a genuine interest in data analysis are highly valued. Excellent communication and teamwork skills are also required. This program is fully remote, offering the flexibility to learn and grow from anywhere, with excellent mentorship provided.
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5
Senior Marketing Analyst - Vung Tau
790000 An Thanh
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Our client is looking for a highly analytical and strategic Senior Marketing Analyst to join their team in Vung Tau. This hybrid role involves diving deep into market data, customer insights, and campaign performance to drive informed marketing decisions and strategies. You will be responsible for collecting, analyzing, and interpreting marketing data from various sources, including digital channels, market research, and sales figures. Key duties include developing marketing performance dashboards, identifying key trends, and providing actionable recommendations to optimize marketing campaigns and resource allocation. The ideal candidate will possess strong quantitative skills, proficiency in data analysis tools (e.g., Excel, SQL, R, Python), and experience with marketing automation platforms and CRM systems. Excellent written and verbal communication skills are essential for presenting findings and insights to stakeholders at all levels. You will collaborate closely with marketing managers, sales teams, and product development to ensure marketing initiatives are aligned with business objectives and deliver measurable results. This role requires a proactive approach to identifying growth opportunities and a commitment to data-driven decision-making. You will play a vital part in shaping our client's marketing strategies and enhancing their market position. Responsibilities include conducting competitive analysis, segmenting customer databases, and measuring the ROI of marketing activities. You will also contribute to budget planning and performance forecasting. This is a great opportunity for a data-savvy marketer to make a significant impact in a growing company. Join our client and help them unlock the power of data to achieve marketing success.
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Junior Marketing Analyst - Graduate Program
57000 An Thanh
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Our client is launching an exciting Graduate Program and is seeking an enthusiastic Junior Marketing Analyst to join their team. This is a fantastic opportunity for recent graduates to kickstart their career in marketing within a supportive and growth-oriented environment. Based in **Vung Tau**, you will work closely with experienced marketing professionals to support various campaigns and analyze market trends.
As a Junior Marketing Analyst, you will assist in collecting and interpreting marketing data, preparing reports on campaign performance, and conducting market research to identify new opportunities. You will gain hands-on experience with various marketing tools and techniques, including digital marketing, social media analytics, and customer relationship management (CRM) systems. Key responsibilities include supporting the creation of marketing collateral, monitoring competitor activities, and contributing to the development of marketing strategies. You will also be involved in tracking key performance indicators (KPIs) and providing insights to optimize marketing efforts.
The ideal candidate will be a recent graduate with a Bachelor's degree in Marketing, Business Administration, Economics, Statistics, or a related field. Strong analytical and quantitative skills are essential, along with proficiency in Microsoft Excel. Excellent written and verbal communication skills are required, as is a proactive attitude and a willingness to learn. Familiarity with digital marketing concepts and social media platforms is a plus. You should be a team player with a keen eye for detail and the ability to manage multiple tasks effectively. This role provides a comprehensive introduction to the marketing landscape, offering valuable training and mentorship to help you excel in your professional journey.
As a Junior Marketing Analyst, you will assist in collecting and interpreting marketing data, preparing reports on campaign performance, and conducting market research to identify new opportunities. You will gain hands-on experience with various marketing tools and techniques, including digital marketing, social media analytics, and customer relationship management (CRM) systems. Key responsibilities include supporting the creation of marketing collateral, monitoring competitor activities, and contributing to the development of marketing strategies. You will also be involved in tracking key performance indicators (KPIs) and providing insights to optimize marketing efforts.
The ideal candidate will be a recent graduate with a Bachelor's degree in Marketing, Business Administration, Economics, Statistics, or a related field. Strong analytical and quantitative skills are essential, along with proficiency in Microsoft Excel. Excellent written and verbal communication skills are required, as is a proactive attitude and a willingness to learn. Familiarity with digital marketing concepts and social media platforms is a plus. You should be a team player with a keen eye for detail and the ability to manage multiple tasks effectively. This role provides a comprehensive introduction to the marketing landscape, offering valuable training and mentorship to help you excel in your professional journey.
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Remote Marketing Data Analyst
61000 An Thanh
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Our client is seeking a skilled and analytical Remote Marketing Data Analyst to join their growing marketing team. This fully remote role will be instrumental in analyzing marketing campaign performance, identifying trends, and providing actionable insights to optimize our marketing strategies. You will be responsible for collecting, processing, and analyzing data from various marketing channels, including digital advertising, social media, email marketing, and website analytics. Key responsibilities include developing dashboards and reports to track key performance indicators (KPIs), conducting A/B testing to improve campaign effectiveness, and performing customer segmentation analysis. You will collaborate closely with the marketing managers and content creators to understand campaign objectives and translate data into clear, concise recommendations. Proficiency in data visualization tools (e.g., Tableau, Power BI) and analytics platforms (e.g., Google Analytics, Adobe Analytics) is essential. The ideal candidate will possess strong quantitative skills, a deep understanding of marketing principles, and the ability to work with large datasets. Experience with SQL for data extraction and manipulation is highly desirable. You must be a detail-oriented problem-solver, comfortable working independently and managing multiple projects in a dynamic, remote environment. Excellent communication skills are vital for presenting findings and recommendations to stakeholders. If you are a data-driven marketing professional looking for a flexible and impactful remote opportunity, we encourage you to apply.
Responsibilities:
Responsibilities:
- Analyze marketing campaign data to measure performance and identify trends.
- Develop and maintain marketing dashboards and reports to track KPIs.
- Conduct A/B testing and provide insights for campaign optimization.
- Perform customer segmentation and behavioral analysis.
- Collaborate with marketing teams to define campaign goals and reporting needs.
- Translate complex data into clear and actionable recommendations.
- Utilize data visualization tools to present findings effectively.
- Stay updated on the latest marketing analytics tools and methodologies.
- Proven experience as a Marketing Data Analyst or in a similar analytical role.
- Strong understanding of marketing principles and campaign performance metrics.
- Proficiency in data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI).
- Experience with SQL for data querying and manipulation is highly preferred.
- Excellent analytical, statistical, and problem-solving skills.
- Strong written and verbal communication skills for reporting and presentation.
- Ability to work independently and manage projects effectively in a remote setting.
- Bachelor's degree in Marketing, Statistics, Economics, or a related quantitative field.
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Senior Marketing Data Analyst
53000 Hoa Sơn
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Posted 2 days ago
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Our client is seeking a highly analytical and experienced Senior Marketing Data Analyst to join their growing marketing team in Quy Nhon. This role is critical for measuring, analyzing, and optimizing the performance of all marketing campaigns and initiatives. You will be responsible for transforming complex data into actionable insights that drive strategic marketing decisions, improve customer acquisition, and enhance customer lifetime value. This position requires a blend of technical expertise, business acumen, and a deep understanding of marketing principles. You will work closely with marketing managers, campaign specialists, and other data professionals to unlock the full potential of our marketing data.
Responsibilities:
Qualifications:
This role requires you to be based in Quy Nhon, with specific days in the office for team collaboration and strategic planning. Our client offers a dynamic work environment and opportunities for professional growth.
Responsibilities:
- Develop and maintain dashboards and reports to track key marketing performance indicators (KPIs).
- Analyze campaign data from various channels (digital, social, email, offline) to measure effectiveness and ROI.
- Conduct in-depth analysis of customer segmentation, behavior, and journey to identify opportunities for personalization and targeted marketing.
- Build predictive models to forecast marketing performance and identify key drivers of success.
- Perform A/B testing and multivariate testing on marketing assets and campaigns to optimize performance.
- Identify trends and insights from large datasets to inform marketing strategy and budget allocation.
- Collaborate with marketing stakeholders to define data requirements and reporting needs.
- Ensure data accuracy, integrity, and consistency across all marketing platforms.
- Stay updated on the latest data analysis techniques and marketing analytics tools.
- Present findings and recommendations clearly and concisely to both technical and non-technical audiences.
Qualifications:
- Bachelor's degree in Marketing, Statistics, Economics, Computer Science, or a related quantitative field.
- Minimum of 5 years of experience in marketing analytics or data analysis within a marketing context.
- Proficiency in data analysis tools and languages such as SQL, Python (Pandas, NumPy), R.
- Experience with data visualization tools like Tableau, Power BI, or Looker.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Expertise in statistical analysis, experimental design, and A/B testing methodologies.
- Excellent communication, presentation, and interpersonal skills.
- Ability to work effectively in a collaborative team environment.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) is a plus.
- Familiarity with advanced analytics techniques such as regression analysis, cluster analysis, and predictive modeling.
This role requires you to be based in Quy Nhon, with specific days in the office for team collaboration and strategic planning. Our client offers a dynamic work environment and opportunities for professional growth.
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