1 408 Marketing Management jobs in Vietnam

Digital Marketing Strategy Lead

630000 Phan Thiet, Binh Thuan WhatJobs

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full-time
WhatJobs is actively recruiting a forward-thinking Digital Marketing Strategy Lead for a fully remote opportunity. This role is crucial in shaping and executing innovative digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth for our clients. You will be responsible for developing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. Your expertise will be vital in analyzing market trends, identifying target audiences, and creating data-driven marketing plans. You will manage campaign performance, optimize budgets, and ensure maximum ROI. The ideal candidate has a deep understanding of the digital marketing ecosystem, proven success in developing and implementing growth-focused strategies, and strong analytical skills. Proficiency with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Analytics) is required. Exceptional communication and presentation skills are necessary to articulate strategies and results to stakeholders. We are looking for a proactive, creative, and results-oriented individual who thrives in a remote, collaborative environment. You should be adept at managing multiple projects, working autonomously, and staying ahead of the curve in the ever-evolving digital marketing landscape. Join our team and lead the charge in digital innovation.
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Senior Marketing Strategy Manager

60000 Pleiku, Gia Lai WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a strategic and data-driven Senior Marketing Strategy Manager to lead our marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will have a proven track record in developing and executing successful marketing strategies, a deep understanding of market dynamics, and a passion for driving business growth. Your responsibilities will include conducting market research and competitive analysis, identifying target audiences, and developing comprehensive marketing plans that align with business objectives. You will oversee the implementation of various marketing campaigns across digital and traditional channels, including content marketing, social media marketing, SEO/SEM, email marketing, and public relations. Measuring and reporting on the performance of marketing campaigns, analyzing key metrics, and providing actionable insights for optimization will be critical. You will also be responsible for managing marketing budgets, collaborating with cross-functional teams (sales, product development), and staying abreast of the latest marketing trends and technologies. This role requires exceptional analytical, creative, and communication skills. You should be adept at translating complex data into clear strategies and compelling campaigns. We are looking for a self-starter who can thrive in a remote work environment, manage multiple projects simultaneously, and demonstrate strong leadership capabilities. Your ability to adapt strategies based on performance data and market feedback will be essential for success. Responsibilities:
  • Develop and implement data-driven marketing strategies.
  • Conduct market research, customer segmentation, and competitive analysis.
  • Create integrated marketing plans across multiple channels.
  • Oversee the execution of marketing campaigns (digital and traditional).
  • Manage and optimize digital marketing efforts (SEO, SEM, social media, email).
  • Analyze marketing campaign performance and report on key metrics.
  • Manage marketing budgets and ensure ROI.
  • Collaborate with sales and product teams to align marketing efforts.
  • Identify new marketing opportunities and emerging trends.
  • Develop and maintain brand consistency across all marketing materials.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5-7 years of experience in marketing strategy and campaign management.
  • Proven experience in digital marketing channels (SEO, SEM, Social Media, Content).
  • Strong analytical skills and experience with marketing analytics tools.
  • Excellent understanding of market research and competitive analysis.
  • Exceptional written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and manage projects in a remote setting.
  • Experience in budget management and forecasting.
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Global Product Marketing Strategy

Ho Chi Minh City Red Orange LLC

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Job Description

**Working location**: Ho Chi Minh city
- **Salary**: $8000 (plus housing allowance, taxi card and other benefits)
- **Report to** the GSP Head

**Responsibility**
- Setting up the seven categories' mid-short term goal & strategy (1-3 years) for/with countries in the APAC-EU division based on the company's mid-long term direction
- Prioritize the strategies and set up the action plan by category, considering each market's dynamics(competitor/channel/consumer) and the company's competency
- Get resources to execute the actions from HQ based on clear priorities and action plans
- Provide category-related business input to inform the business goal-setting process and take responsibility for the delivery of business results, following engagement in the goal-setting process
- Develop and implement a pipeline of regional category initiatives and opportunities (Innovation/Investment/new market entry)
- Establish/Elaborate product & technology roadmap relevant for a region in collaboration with each country and relevant V/Cs
- Develop a new market entry plan based on local market understanding
- Responsible for C2C business model deployment and setting up an efficient process for C2C
- Lead C2C product expansion and collaborate with other regions for cross-regional C2C initiatives
- Be involved in the country's new investment decision-making, such as capital expenditure
- Monitor and support global product/category performance
- Track performance and manage course-correction
- Joint responsibility of Sales/GP

**Job Requirement**
- 5-10 years of experience in marketing or strategy development in an FMCG company
- Has a solid track record in setting up the strategy from scratch and direct implementation leading various value chains (production, R&D, procurement, Etc.)
- Able to think strategically and catch market insight quickly based on market/consumer analysis
- Strong business acumen and planning skills
- New Product Development and portfolio optimization
- Advertisement & Promotion
- Fluent in English
- Has strong leadership skills, is highly self-motivated and result-driven
- Excellent written and verbal communication skills
- Good at building strategic network
- Career as a Brand Manager/ Product Manager in a food company
- Demonstrated business experience and success in Southeast Asia, Europe, and Australia
- Ability to speak another foreign language a plus: Chinese, Vietnamese, German, Indonesian, Thai
- Ability to travel

**Benefits**
- Competitive salary
- Health Insurance
- Working Tools
- Company Membership Card

**Salary**: 188,000,000₫ per month
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Dhg - Marketing Strategy Manager

Ho Chi Minh City NavigosSearch

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Job Description

**What We Can Offer**:
Report to Marketing Director 
Creates marketing strategies to launch and market new products
 Uses customer feedback to ensure client satisfaction
- Forecasts market trends
- Provides analysis and recommendations to the marketing and communications team
- Helps shape the brand positioning and narrative while targeting the proper audience
- Analyzes sales and marketing key performance indicators
- Ensures marketing strategies align with overall business strategy

**Job Requirements**:

- Strengthen the creation and maintenance of relationships with partners related to the department's operations, consistent with the department's plan and within the assigned scope of management
- Graduated from University related to Economics (major in Business Administration, Foreign Trade, Marketing, Pharmacy and other majors suitable for the job)
- Knowledge and experience of Human Management and Marketing
- Knowledge of Pharmaceutical, Nutrition, Bidding, Tendering and hospital channels
- Knowledge of products and industry characteristics
- Have basic understanding of ISO 9001: 2000, GMP, GPP, GDP
- 3-5 experience in a similar position. Knowledge of the market and direction of business strategy

**Job Locations**:

- Ho Chi Minh
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Digital Marketing Specialist - Campaign Management

250000 Phuong Son WhatJobs

Posted 2 days ago

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full-time
Our client is looking for a talented and results-driven Digital Marketing Specialist to focus on campaign management in **Thai Nguyen, Thai Nguyen, VN**. This role is crucial for developing, executing, and optimizing online marketing campaigns across various digital channels to drive brand awareness, lead generation, and customer engagement. The ideal candidate will have a strong understanding of digital marketing strategies, proficiency in analytics tools, and a passion for creating impactful campaigns. You will work closely with the marketing team to achieve key business objectives.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies and campaigns.
  • Manage and execute paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Create engaging and relevant content for social media, email marketing, and website.
  • Monitor campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and generate regular reports.
  • Optimize campaigns for better ROI, conversion rates, and customer acquisition cost (CAC).
  • Conduct market research and competitor analysis to identify new opportunities.
  • Manage the company's social media presence and community engagement.
  • Develop and execute email marketing campaigns, including segmentation and automation.
  • Collaborate with design and content teams to create compelling marketing assets.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage SEO efforts to improve organic search rankings.
  • Analyze website traffic and user behavior to identify areas for improvement.
  • Test and iterate on campaign elements (e.g., ad copy, landing pages, targeting).
  • Ensure brand consistency across all digital marketing initiatives.
  • Contribute to the overall marketing strategy and planning.
Qualifications:
  • Proven experience as a Digital Marketing Specialist or similar role.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Solid knowledge of website analytics tools (e.g., Google Analytics).
  • Experience with A/B testing and other testing methodologies.
  • Strong understanding of digital marketing principles and channels.
  • Excellent written and verbal communication skills.
  • Creative thinking and analytical skills.
  • Ability to work independently and manage multiple projects in a dynamic environment.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Familiarity with CRM software is a plus.
This is a fantastic opportunity to make a significant impact in a growing company and advance your career in digital marketing.
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Remote Digital Marketing Specialist, Campaign Management

60000 Pleiku, Gia Lai WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Specialist to manage and execute online marketing campaigns, working entirely remotely. This role is crucial for driving brand awareness, lead generation, and customer engagement through various digital channels. You will be responsible for developing and implementing digital marketing strategies, managing social media presence, optimizing website content for SEO, and analyzing campaign performance. The ideal candidate will have a strong understanding of digital marketing best practices, excellent content creation skills, and proven experience in managing successful online campaigns. You must be proficient in using digital marketing tools and analytics platforms to measure success and drive improvements. Key responsibilities include:
  • Developing and executing comprehensive digital marketing strategies across various platforms (social media, email, search engines, content marketing).
  • Creating engaging and high-quality content for social media, websites, blogs, and email newsletters.
  • Managing and optimizing SEO initiatives to improve website visibility and organic search rankings.
  • Planning and executing paid advertising campaigns (e.g., Google Ads, Facebook Ads).
  • Monitoring social media channels, responding to comments, and engaging with the online community.
  • Analyzing marketing campaign performance using tools like Google Analytics and providing regular reports with insights and recommendations.
  • Collaborating with design and content teams to ensure brand consistency.
  • Staying up-to-date with the latest digital marketing trends and technologies.
  • Managing email marketing campaigns and optimizing lead nurturing processes.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a focus on campaign management and content creation.
  • Proven experience in SEO, SEM, social media marketing, and email marketing.
  • Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, Mailchimp, social media management tools).
  • Excellent written and verbal communication skills, with strong copywriting and editing abilities.
  • Creative mindset with a passion for digital storytelling and brand building.
  • Strong analytical skills to interpret data and make data-driven decisions.
  • Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
  • Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
This remote role offers an exciting opportunity to shape the online presence of the company and drive impactful marketing initiatives from anywhere.
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Marketing Specialist - Campaign Management

900000 Can Tho , Can Tho WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a fast-growing e-commerce platform, is seeking a dedicated Marketing Specialist to join their team in **Can Tho, Can Tho, VN**. This role requires the specialist to be on-site to foster close collaboration with the product and sales teams. You will be responsible for developing, implementing, and managing impactful marketing campaigns across various channels to drive customer acquisition and engagement. Your core duties will include market research, campaign planning, content creation oversight, budget management, and performance analysis. You will work closely with internal teams and external agencies to ensure brand consistency and maximize campaign ROI. The ideal candidate possesses a strong understanding of digital marketing principles, including SEO, SEM, social media marketing, email marketing, and content marketing. Excellent analytical skills are needed to track campaign performance, derive insights, and optimize strategies. You should be highly organized, detail-oriented, and possess strong project management capabilities. A creative mindset combined with a data-driven approach is essential for success in this role. You will play a key role in shaping the brand's market presence and driving business growth through strategic marketing initiatives. This position offers a fantastic opportunity to contribute to a dynamic company and develop your marketing career in a challenging and rewarding environment.

Responsibilities:
  • Develop and execute integrated marketing campaigns across digital and offline channels.
  • Conduct market research and competitor analysis to identify opportunities.
  • Manage marketing budgets and track campaign expenditures.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Analyze campaign performance data and provide actionable insights for optimization.
  • Manage social media presence and engagement strategies.
  • Support email marketing initiatives and lead nurturing programs.
  • Coordinate with sales teams to ensure marketing and sales alignment.
  • Monitor industry trends and best practices in marketing.
  • Report on key marketing metrics and campaign results to management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing campaign management, preferably in e-commerce.
  • Strong understanding of digital marketing channels and tools.
  • Excellent analytical and problem-solving skills.
  • Proficiency in marketing analytics platforms (e.g., Google Analytics).
  • Strong project management and organizational skills.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively within a team environment.
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Digital Marketing Specialist - Content Strategy

550000 Hoa Sơn WhatJobs

Posted 2 days ago

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full-time
Our client is searching for a creative and data-driven Digital Marketing Specialist with expertise in content strategy to enhance their online presence. This hybrid role offers a blend of remote work and in-office collaboration, providing flexibility while fostering team synergy. You will be responsible for developing and executing comprehensive content strategies across various digital channels, including social media, email marketing, website blogs, and paid advertising campaigns. Your role will involve researching industry trends, identifying target audience needs, and creating engaging, high-quality content that resonates with our client's brand voice and objectives. Key responsibilities include managing content calendars, optimizing content for SEO, analyzing campaign performance metrics, and reporting on key performance indicators (KPIs). We are looking for individuals with a proven track record in digital marketing, content creation, and social media management. Proficiency in marketing automation tools, SEO best practices, and analytics platforms (e.g., Google Analytics) is essential. Excellent written and verbal communication skills, creativity, and a strong understanding of digital marketing principles are required. The ability to work independently, manage multiple projects, and collaborate effectively with marketing and design teams is crucial. You will contribute to increasing brand awareness, driving website traffic, and generating leads through compelling content and strategic digital campaigns. This position is located in Da Nang, Da Nang, VN , with a hybrid work model that includes both remote responsibilities and regular in-office engagement.
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Remote Digital Marketing Specialist - Content Strategy

30000 Thai Binh , Thai Binh WhatJobs

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full-time
Our client is looking for a creative and results-oriented Remote Digital Marketing Specialist with a focus on content strategy to join their dynamic marketing team. This fully remote position allows you to craft compelling digital narratives from anywhere. You will be responsible for developing and executing comprehensive content strategies across various digital channels, including social media, email marketing, blogs, and websites, to drive engagement, lead generation, and brand awareness. Key responsibilities include keyword research, SEO optimization, content creation (writing blog posts, social media updates, website copy), editorial calendar planning, and performance analysis. You will collaborate closely with graphic designers, web developers, and other marketing professionals to ensure cohesive campaign execution. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Journalism, or a related field, with at least 3 years of experience in digital marketing and content creation. Proven success in developing and implementing content strategies that deliver measurable results is essential. Expertise in SEO best practices, social media management tools, email marketing platforms, and content management systems (CMS) is required. Excellent writing, editing, and communication skills, coupled with strong analytical abilities and a passion for storytelling, are vital for this role. Join our client's team to elevate their digital presence through innovative content, all from your remote workspace.
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Senior Digital Marketing Manager - Brand Strategy

95000 Long Xuyen, An Giang WhatJobs

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full-time
Role Description: Our client is searching for an experienced and strategic Senior Digital Marketing Manager to spearhead brand development and online presence initiatives. This is a fully remote position, offering a unique opportunity to lead impactful marketing campaigns from anywhere. The ideal candidate will possess a comprehensive understanding of digital marketing channels, content strategy, social media engagement, and performance analytics. You will be responsible for crafting and executing innovative digital marketing strategies that enhance brand visibility, drive customer acquisition, and foster strong brand loyalty. This role requires a creative mindset, exceptional leadership skills, and a data-driven approach to optimize marketing performance.

Responsibilities:
  • Develop and implement integrated digital marketing strategies across various platforms including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and oversee the creation of compelling and engaging content for all digital channels.
  • Define and execute social media strategies to increase brand awareness, engagement, and community growth.
  • Monitor, analyze, and report on the performance of digital marketing campaigns using key metrics and analytics tools.
  • Optimize campaigns for maximum ROI, A/B testing, and continuous improvement.
  • Manage the digital marketing budget and allocate resources effectively.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Collaborate with cross-functional teams, including creative, sales, and product development, to ensure brand consistency and achieve business objectives.
  • Lead and mentor junior marketing team members, fostering a high-performance culture.
  • Manage relationships with external agencies and vendors as needed.
  • Conduct market research and competitive analysis to identify new opportunities and threats.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
  • Minimum of 7 years of experience in digital marketing, with a proven track record of success in developing and executing digital strategies.
  • Extensive experience with SEO, SEM, PPC advertising, social media marketing, email marketing, and content marketing.
  • Proficiency in using marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and social media management platforms.
  • Strong understanding of brand management and messaging.
  • Excellent leadership, project management, and communication skills.
  • Creative thinking and problem-solving abilities.
  • Experience managing remote teams and collaborating effectively in a virtual environment.
  • Ability to adapt to a fast-paced and evolving digital landscape.
  • Demonstrated ability to drive measurable results and achieve marketing objectives.
This is an outstanding opportunity to leverage your expertise in digital marketing to shape the brand narrative and drive significant growth for our client in the Media & PR space. If you are a strategic thinker with a passion for digital innovation and a flair for storytelling, we encourage you to apply.
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