1 408 Marketing Management jobs in Vietnam
Digital Marketing Strategy Lead
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Senior Marketing Strategy Manager
Posted 2 days ago
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- Develop and implement data-driven marketing strategies.
- Conduct market research, customer segmentation, and competitive analysis.
- Create integrated marketing plans across multiple channels.
- Oversee the execution of marketing campaigns (digital and traditional).
- Manage and optimize digital marketing efforts (SEO, SEM, social media, email).
- Analyze marketing campaign performance and report on key metrics.
- Manage marketing budgets and ensure ROI.
- Collaborate with sales and product teams to align marketing efforts.
- Identify new marketing opportunities and emerging trends.
- Develop and maintain brand consistency across all marketing materials.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5-7 years of experience in marketing strategy and campaign management.
- Proven experience in digital marketing channels (SEO, SEM, Social Media, Content).
- Strong analytical skills and experience with marketing analytics tools.
- Excellent understanding of market research and competitive analysis.
- Exceptional written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and manage projects in a remote setting.
- Experience in budget management and forecasting.
Global Product Marketing Strategy
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- **Salary**: $8000 (plus housing allowance, taxi card and other benefits)
- **Report to** the GSP Head
**Responsibility**
- Setting up the seven categories' mid-short term goal & strategy (1-3 years) for/with countries in the APAC-EU division based on the company's mid-long term direction
- Prioritize the strategies and set up the action plan by category, considering each market's dynamics(competitor/channel/consumer) and the company's competency
- Get resources to execute the actions from HQ based on clear priorities and action plans
- Provide category-related business input to inform the business goal-setting process and take responsibility for the delivery of business results, following engagement in the goal-setting process
- Develop and implement a pipeline of regional category initiatives and opportunities (Innovation/Investment/new market entry)
- Establish/Elaborate product & technology roadmap relevant for a region in collaboration with each country and relevant V/Cs
- Develop a new market entry plan based on local market understanding
- Responsible for C2C business model deployment and setting up an efficient process for C2C
- Lead C2C product expansion and collaborate with other regions for cross-regional C2C initiatives
- Be involved in the country's new investment decision-making, such as capital expenditure
- Monitor and support global product/category performance
- Track performance and manage course-correction
- Joint responsibility of Sales/GP
**Job Requirement**
- 5-10 years of experience in marketing or strategy development in an FMCG company
- Has a solid track record in setting up the strategy from scratch and direct implementation leading various value chains (production, R&D, procurement, Etc.)
- Able to think strategically and catch market insight quickly based on market/consumer analysis
- Strong business acumen and planning skills
- New Product Development and portfolio optimization
- Advertisement & Promotion
- Fluent in English
- Has strong leadership skills, is highly self-motivated and result-driven
- Excellent written and verbal communication skills
- Good at building strategic network
- Career as a Brand Manager/ Product Manager in a food company
- Demonstrated business experience and success in Southeast Asia, Europe, and Australia
- Ability to speak another foreign language a plus: Chinese, Vietnamese, German, Indonesian, Thai
- Ability to travel
**Benefits**
- Competitive salary
- Health Insurance
- Working Tools
- Company Membership Card
**Salary**: 188,000,000₫ per month
Dhg - Marketing Strategy Manager
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Report to Marketing Director
Creates marketing strategies to launch and market new products
Uses customer feedback to ensure client satisfaction
- Forecasts market trends
- Provides analysis and recommendations to the marketing and communications team
- Helps shape the brand positioning and narrative while targeting the proper audience
- Analyzes sales and marketing key performance indicators
- Ensures marketing strategies align with overall business strategy
**Job Requirements**:
- Strengthen the creation and maintenance of relationships with partners related to the department's operations, consistent with the department's plan and within the assigned scope of management
- Graduated from University related to Economics (major in Business Administration, Foreign Trade, Marketing, Pharmacy and other majors suitable for the job)
- Knowledge and experience of Human Management and Marketing
- Knowledge of Pharmaceutical, Nutrition, Bidding, Tendering and hospital channels
- Knowledge of products and industry characteristics
- Have basic understanding of ISO 9001: 2000, GMP, GPP, GDP
- 3-5 experience in a similar position. Knowledge of the market and direction of business strategy
**Job Locations**:
- Ho Chi Minh
Digital Marketing Specialist - Campaign Management
Posted 2 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies and campaigns.
- Manage and execute paid advertising campaigns across platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Create engaging and relevant content for social media, email marketing, and website.
- Monitor campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and generate regular reports.
- Optimize campaigns for better ROI, conversion rates, and customer acquisition cost (CAC).
- Conduct market research and competitor analysis to identify new opportunities.
- Manage the company's social media presence and community engagement.
- Develop and execute email marketing campaigns, including segmentation and automation.
- Collaborate with design and content teams to create compelling marketing assets.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage SEO efforts to improve organic search rankings.
- Analyze website traffic and user behavior to identify areas for improvement.
- Test and iterate on campaign elements (e.g., ad copy, landing pages, targeting).
- Ensure brand consistency across all digital marketing initiatives.
- Contribute to the overall marketing strategy and planning.
- Proven experience as a Digital Marketing Specialist or similar role.
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
- Solid knowledge of website analytics tools (e.g., Google Analytics).
- Experience with A/B testing and other testing methodologies.
- Strong understanding of digital marketing principles and channels.
- Excellent written and verbal communication skills.
- Creative thinking and analytical skills.
- Ability to work independently and manage multiple projects in a dynamic environment.
- Bachelor's degree in Marketing, Communications, or a related field.
- Familiarity with CRM software is a plus.
Remote Digital Marketing Specialist, Campaign Management
Posted 2 days ago
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- Developing and executing comprehensive digital marketing strategies across various platforms (social media, email, search engines, content marketing).
- Creating engaging and high-quality content for social media, websites, blogs, and email newsletters.
- Managing and optimizing SEO initiatives to improve website visibility and organic search rankings.
- Planning and executing paid advertising campaigns (e.g., Google Ads, Facebook Ads).
- Monitoring social media channels, responding to comments, and engaging with the online community.
- Analyzing marketing campaign performance using tools like Google Analytics and providing regular reports with insights and recommendations.
- Collaborating with design and content teams to ensure brand consistency.
- Staying up-to-date with the latest digital marketing trends and technologies.
- Managing email marketing campaigns and optimizing lead nurturing processes.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on campaign management and content creation.
- Proven experience in SEO, SEM, social media marketing, and email marketing.
- Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, Mailchimp, social media management tools).
- Excellent written and verbal communication skills, with strong copywriting and editing abilities.
- Creative mindset with a passion for digital storytelling and brand building.
- Strong analytical skills to interpret data and make data-driven decisions.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
Marketing Specialist - Campaign Management
Posted 2 days ago
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Responsibilities:
- Develop and execute integrated marketing campaigns across digital and offline channels.
- Conduct market research and competitor analysis to identify opportunities.
- Manage marketing budgets and track campaign expenditures.
- Collaborate with design and content teams to create compelling marketing materials.
- Analyze campaign performance data and provide actionable insights for optimization.
- Manage social media presence and engagement strategies.
- Support email marketing initiatives and lead nurturing programs.
- Coordinate with sales teams to ensure marketing and sales alignment.
- Monitor industry trends and best practices in marketing.
- Report on key marketing metrics and campaign results to management.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in marketing campaign management, preferably in e-commerce.
- Strong understanding of digital marketing channels and tools.
- Excellent analytical and problem-solving skills.
- Proficiency in marketing analytics platforms (e.g., Google Analytics).
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to work collaboratively within a team environment.
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Digital Marketing Specialist - Content Strategy
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Remote Digital Marketing Specialist - Content Strategy
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Senior Digital Marketing Manager - Brand Strategy
Posted today
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Responsibilities:
- Develop and implement integrated digital marketing strategies across various platforms including SEO, SEM, social media, email marketing, and content marketing.
- Manage and oversee the creation of compelling and engaging content for all digital channels.
- Define and execute social media strategies to increase brand awareness, engagement, and community growth.
- Monitor, analyze, and report on the performance of digital marketing campaigns using key metrics and analytics tools.
- Optimize campaigns for maximum ROI, A/B testing, and continuous improvement.
- Manage the digital marketing budget and allocate resources effectively.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams, including creative, sales, and product development, to ensure brand consistency and achieve business objectives.
- Lead and mentor junior marketing team members, fostering a high-performance culture.
- Manage relationships with external agencies and vendors as needed.
- Conduct market research and competitive analysis to identify new opportunities and threats.
- Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a proven track record of success in developing and executing digital strategies.
- Extensive experience with SEO, SEM, PPC advertising, social media marketing, email marketing, and content marketing.
- Proficiency in using marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and social media management platforms.
- Strong understanding of brand management and messaging.
- Excellent leadership, project management, and communication skills.
- Creative thinking and problem-solving abilities.
- Experience managing remote teams and collaborating effectively in a virtual environment.
- Ability to adapt to a fast-paced and evolving digital landscape.
- Demonstrated ability to drive measurable results and achieve marketing objectives.